Word-of-mouth report of refrigerator industry (network) in 2011-2012
In order to promote the healthy development of China brand and pay attention to brand reputation under the new situation, China Merchant magazine monitored and analyzed the online reputation of refrigerator industry in 2011-2012 based on its own online public opinion monitoring system, and the report is as follows.
Word-of-mouth report of refrigerator industry (network) in 2011-2012
Compile and produce:
Merchant of China magazine agency
Special statement:
The data collection deadline of this report is from January 1, 2011 to November 20, 2011.
Chapter 1 Market Development Status
The growth rate of refrigerator market slows down
Faced with increasing cost pressure and fierce market competition, it is inevitable to reshuffle the refrigerator market in China. And it is expected that the reshuffle will start from the second and third-tier markets, and some second and third-tier small and medium-sized brands that rely on home appliances to go to the countryside will probably quit the market because they can’t resist the increasingly harsh development environment. After two years of rapid growth, the growth rate of China refrigerator market has slowed down.
According to GfK China’s national retail projection data, the total retail sales of refrigerators in China reached 26.63 million in 2011, up 5% compared with 2010. In the third quarter of 2011, the retail volume of refrigerators in China was 10.07 million, with a year-on-year increase of about 5%, which was lower than the previous market expectation. Due to the increase in the share of high-end products in the national market, sales in the third quarter increased by about 8% year-on-year, less than 25 billion yuan.
Although the growth of the refrigerator market shows obvious signs of slowing down, in contrast, the upgrading trend of product structure in the refrigerator market is increasingly strengthening and speeding up. As the refrigerator market in China is at the peak of upgrading, the demand for high-end refrigerators is strong; Moreover, due to the gathering of strong players in the refrigerator market, fierce competition and thin profits, all enterprises have focused on high-end refrigerator products with greater profit space, and the market structure has changed to some extent. In terms of product structure, the direct manifestation of high-end market is that the proportion of attention to three-door products has steadily increased, and in the first half of 2011, it once surpassed the traditional two-door products to become the mainstream of the market; The proportion of attention to open-door refrigerators and multi-door refrigerators has also increased compared with the previous year, and high-end large-capacity refrigerators have gradually become popular. It highlights the obvious trend that refrigerator products are upgrading to high-end. Industry experts pointed out that the acceleration of this trend is closely related to the global sales of Haier, the industry leader, exceeding 100 million. Corresponding to the popularity of high-end refrigerators such as three-door and opposite-door refrigerators, the proportion of attention to large-capacity products has gradually increased. In particular, the proportion of super-large capacity refrigerators with a volume of more than 250L has grown rapidly, reaching 36%. In the current global economic situation with repeated fluctuations, only enterprises that fully grasp the consumer demand and can quickly meet this demand can gain a firm foothold in the market competition.
The refrigerator market in China tends to be polarized.
Under the pressure of fierce competition, the product price level of China refrigerator market is obviously declining. Some domestic brands have seized the domestic low-end market and launched a variety of low-priced three-door and two-door refrigerator products. Some high-end products that used to be high in the past are now gradually joining the ranks of price reduction promotion. For example, Meiling, an old brand that started as a refrigerator in China, has similar product distribution to most local brands, and its main products are located in the low-end market. In the third quarter of 2011, 75.6% of Meiling’s products cost less than 3,000 yuan, and Meiling’s appeal in the low-end market is gradually growing.
Domestic and foreign refrigerator manufacturers have begun to develop high-end products according to customer demand. The average price of products of foreign brands Ximenzi and Panasonic is around 6,000 yuan, while the average price of products of LG and Samsung is directly approaching 10,000 yuan. At present, foreign brands have taken a thorough route in the high-end refrigerator market in China. Not only foreign brands take high-end products as an important market, but almost all mainstream local brands are also making great efforts to develop high-end markets. Haier, Midea and other brands have launched high-end sub-brands, and assigned special personnel to design and operate, with remarkable results. Since Haier launched its high-end sub-brand casarte, its income in the field of high-end refrigerators has been rising. Midea launched four series of high-end new products at the end of last year, namely, Fandiluo French refrigerator, European giant refrigerator, opposite-door refrigerator and European 6F all-around refrigerator, thus completing the overall layout of high-end refrigerators. Hisense Kelon and Whirlpool jointly built a high-end ice washing manufacturing base, and will strive to make the proportion of high-end products exceed 50% this year. In addition, Rongsheng, Xinfei and Meiling have also launched high-end series refrigerators.
Chapter II Development Trend of Refrigerator Industry
Trend 1: Low-carbon energy saving is the most popular.
Looking at China’s refrigerator market, especially since 2010, the trend of low carbon and environmental protection has become more and more obvious. Among all household appliances, the energy efficiency of refrigerators is the most popular. At present, the energy efficiency level of refrigerator products in the market generally reaches level 1, and products with energy efficiency below level 2 are hard to see, while products with energy efficiency below level 3 have basically been eliminated. On September 2nd, 2011, Beijing time, Haier shined brilliantly at IFA2011 International Consumer Electronics Show in Berlin, Germany. Haier launched a new series of multi-door refrigerators, focusing on the perfect use of space and the concept of energy saving. Surprisingly, the energy consumption level of this refrigerator reached the European A +++ level, which means that it can save electricity by 75%, breaking the tradition of "electricity killer" of large-volume refrigerators. It is designed by computer with precise temperature control, the climate type is SN-T, and the daily power consumption is only 0.45 degrees. In this kind of refrigerator, such low power consumption is surprising.
According to the data, energy-saving refrigerators generally have the following main characteristics: First, the use of high-efficiency compressors. The compressor is the heart of the refrigerator, and it is also the main energy-consuming component of the refrigerator. Adopting high-efficiency compressor is the simplest and most effective measure to save energy in the refrigerator. The power consumption of most energy-saving refrigerators is often only about half of that of frequency conversion products with the same volume. As a low-carbon, environmentally-friendly high-tech, frequency conversion technology has obvious advantages in energy saving, noise reduction and environmental protection, and has become an inevitable trend of refrigerator industry development. Second, the application of new energy-saving working fluids. Different working media of the refrigerator will lead to different power consumption for obtaining the same cooling capacity, which is directly related to the refrigeration effect of the refrigerator. For example, R600A refrigerant, which is both environment-friendly and energy-saving, has greatly improved the refrigeration effect compared with before. The third is to achieve a higher energy efficiency ratio. Energy efficiency ratio is the ratio of the actual refrigerating capacity to the actual input power when the refrigerator is in refrigeration operation under rated working conditions and specified conditions. The higher the energy efficiency ratio of the refrigerator, the more energy can be saved when the cooling capacity is equal.
Trend 2: The volume is getting bigger and bigger. Three-door refrigerators occupy the market share of high-end traditional two-door refrigerators, and they are popular for opening doors and opening more doors.
In the first half of 2011, the refrigerator market in China was dominated by 201-250 liter products, and the proportion of concern reached 41.5%, while this figure was only 37.8% in 2010. In 2010, 180-250 liter refrigerator products became the mainstream of the market. The capacity of refrigerators corresponds to the living conditions and habits of most families in China. With the improvement of living conditions, the fineness of life and the busyness of work, more and more things are stored in refrigerators, and the storage space is more and more divided, which will inevitably lead to the demand for large-capacity refrigerators.
Through the comparative analysis of the most popular star products on the list in 2011, it can be seen that, except one 169L and two 500L refrigerators, the volume of other concerned refrigerators is in the range of 200-250L, which shows that refrigerators with this volume are more popular with consumers. It shows that the demand of most users for refrigerators is basically maintained within this volume range. It also verifies our conclusion that the capacity of large-capacity double-door refrigerators and mainstream three-door refrigerators on the market is mostly in this range. In addition, the proportion of super-capacity refrigerators with a capacity of over 300 liters has reached 21.9%, which shows that the high-end refrigerator market in China is developing rapidly.
Chart 1: Comparing the first half of 2011 with the same period of 2010, the proportion of products concerned in different volume segments in China refrigerator market.
Chart 1: Comparing the first half of 2011 with the same period of 2010, the proportion of products concerned in different volume segments in China refrigerator market.
Source: Internet Consumption Research Center (ZDC)
After the rapid development in 2010, the era of high-end consumption in the refrigerator industry has arrived. Sales in the refrigerator market are growing rapidly. Among them, the proportion of sales of three-door and two-door refrigerators has increased significantly, especially the trend that three-door refrigerators occupy the market share of high-end traditional two-door refrigerators has become clearer. Two-door refrigerator and three-door refrigerator occupy four seats in the list of the most concerned star products, and the other two seats are taken away by the two-door refrigerator, which shows that the three-door refrigerator has caught up with the two-door refrigerator and become the future development trend, which has begun to attract the attention of the public consumers. Three-door refrigerator makes up for a fresh-keeping blank area of ordinary two-door refrigerator, and the greenhouse in the middle can generally be used to store food for 3-7 days, with wider adjustment range and more fresh choices. The increase in high-end market demand directly stimulated sales growth. After decades of development and precipitation in the refrigerator market, it is difficult for consumers to satisfy such simple functions as storing food and freezing drinks. Marked by this, the refrigerator market has entered the era of high-end consumption.
Chart 2: Comparison table of price and volume parameters of the most concerned star products
ranking |
product name |
info quote |
volume |
Box door setting |
Price segment |
one |
Haier BCD-216ST |
￥2,499 |
216L |
Sankaimen |
2001-3000 yuan |
2 |
Siemens KK21V1160W |
￥2,782 |
212L |
double door |
2001-3000 yuan |
three |
Midea BCD-210TSM |
￥1,870 |
169L |
Sankaimen |
Below 2000 yuan |
four |
Meiling BCD-221CHA |
￥1,999 |
221L |
Sankaimen |
Below 2000 yuan |
five |
Haier BCD-539WT |
￥3,999 |
539L |
Opposite door |
3001-4000 yuan |
six |
Panasonic NR-B21SP1 |
￥2,099 |
210L |
double door |
2001-3000 yuan |
seven |
Bosch KKV25128TI |
￥3,399 |
254L |
double door |
3001-4000 yuan |
eight |
LG GR-S25DDH |
￥2,699 |
236L |
Sankaimen |
2001-3000 yuan |
nine |
Samsung RSA2SQSW |
￥5,699 |
540L |
Opposite door |
4001-6000 yuan |
10 |
Haier BCD-215KJZF |
￥2,600 |
215L |
double door |
2001-3000 yuan |
Three-door refrigerator, with its excellent fresh-keeping characteristics, became popular after many domestic brands joined the promotion ranks. The proportion of concern about three-door refrigerators began to rise rapidly in the second half of 2010, and exceeded 40% in January 2011. In the first half of 2011, although the proportion of its concern declined slightly, its overall strength was still better than that of traditional double-door products. In addition, although the price of double-door and multi-door refrigerators is expensive, they still have a fixed consumer group, and the trend of attention ratio is relatively stable. At present, more and more local brands have joined the high-end market by setting up their own high-end sub-brands or withdrawing from high-end product series.
Chart 3: Comparing the first half of 2011 with the same period of 2010, the proportion of different types of products in China refrigerator market.
Chart 3: Comparing the first half of 2011 with the same period of 2010, the proportion of different types of products in China refrigerator market.
Source: Internet Consumption Research Center (ZDC)
Trend 3: products within 3,000 yuan are the mainstream, and high-end products are paid more and more attention.
In the first half of 2011, the proportion of products within 3,000 yuan in China refrigerator market reached 53.5%, which still occupied the mainstream of the market. However, the attention of products below 2,000 yuan and those between 2001 and 3,000 yuan decreased compared with last year. However, the proportion of refrigerators above 3,000 yuan has increased by nearly 10% as a whole, and the proportion of attention in the four price segments has increased slightly.
Chart 4: Comparing the first half of 2011 with the same period of 2010, the proportion of products concerned in different price segments in China refrigerator market.
Chart 3: Comparing the first half of 2011 with the same period of 2010, the proportion of different types of products in China refrigerator market.
Source: Internet Consumption Research Center (ZDC)
Looking at the reference quotations of the most concerned star products on the list, there are five products in the price range of 2001-3000 yuan. There are two products in the price range below 2000 yuan, two in the price range of 3001-4000 yuan and one in the high-end price range of 4001-6000 yuan. It can be seen that refrigerators from 2001 to 3000 yuan are favored, and 3000 yuan is a price threshold for mass consumers to buy refrigerators.
In the third quarter of 2011, the attention trend of three months shows that the attention proportion of products within 3,000 yuan has stopped rising, or even declined, and the attention proportion of high-end products above 4,000 yuan has increased. High-end products are paid more and more attention by consumers.
Chart 5: The trend of attention proportion of products at different price points in China refrigerator market in the third quarter of 2011.
Chart 5: The trend of attention proportion of products at different price points in China refrigerator market in the third quarter of 2011.
Source: Internet Consumption Research Center (ZDC)
The rapid popularization of urban refrigerators in China was in the 1990s, and now it is entering the peak period of upgrading the urban refrigerator market in China. In addition, the implementation of the national "trade-in" policy has further promoted the demand growth of the refrigerator market in China. The new main consumer provides the market for high-end products. The "post-80s" consumers, who pay more attention to product fashion, high-end products and are more receptive to new technologies and new functions, have entered the wedding peak period, further boosting the popularity of high-end refrigerators with large capacity and multiple doors.
High-end refrigerators are becoming more and more popular in stores. With the increase of consumers’ income and the continuous improvement of living standards, many consumers choose high-end products in pursuit of quality of life, which can not only improve the overall temperament of their homes, but also bring consumers a brand-new consumption concept.
Trend 4: The development of Internet of Things refrigerators is difficult.
On the morning of January 23, 2010, Haier released the world’s first "Internet of Things refrigerator" at the Haier Group Science and Technology Conference held in Qingdao. Haier therefore became the first world brand to launch the "Internet of Things refrigerator". The refrigerator can not only store food, but also realize the dialogue between the refrigerator and the food in the refrigerator by connecting the network. At the same time, Haier Internet of Things refrigerator can also be connected to the supermarket, so that consumers can know the product information on the supermarket shelves without leaving home, and can shop by themselves according to the set procedures. In addition, a reasonable meal plan can be made according to the habit of consumers putting in and taking out food in the refrigerator. Since Haier Internet of Things refrigerator, Internet of Things air conditioners, Internet of Things washing machines and Internet of Things water heaters have been launched one after another.
The control mode of refrigerator is becoming more and more intelligent. Through information sensing devices such as radio frequency identification (RFID), infrared sensor, global positioning system and laser scanner, people can intelligently control the refrigerator to do many things through the Internet of Things. But not all the functions designed at present are popular with people. According to the survey results, the consumers surveyed like "the refrigerator reminds the shelf life according to the food identification and scanning" (accounting for 55%), followed by "the refrigerator automatically adjusts the temperature according to the food category" (accounting for 39%), "remotely know what food is in the refrigerator through the network" (accounting for 4%), "the functions of healthy food and health statistics attached to the refrigerator" (accounting for 1%)
Chart 6: Features of Internet of Things Refrigerator
However, because the Internet of Things industry has just emerged, there are still many problems. The first is the standardization problem that needs to be solved urgently. At present, there are many standards, but they are not unified, which makes it difficult to connect home appliances with the Internet of Things. Only unified standards can pave the way for promotion and popularization. In addition, the basic environment such as supermarket informatization and smart grid is not perfect, which also causes great difficulties for market promotion.
A major feature of the Internet of Things refrigerator is the network function and entertainment function, but how practical are these functions? Online shopping is very inconvenient to use because of the limited network, lack of search function and lack of network resources. Playing songs and videos is somewhat superfluous. It is conceivable that who will always watch videos in front of the refrigerator? The Internet of Things refrigerator has the function of food management, which can identify general goods. How to manage food refrigerators without packaging and labels, such as fruits or eggs? If all kinds of multi-functions are "half-baked", what are the functions of the Internet of Things left?
The third chapter discusses the top 20 refrigerator brands on the Internet.
Chart 7: Network discussion volume of refrigerator brands in 2011
Chart 7: Network discussion volume of refrigerator brands in 2011
Haier is the most discussed refrigerator brand on the Internet, followed by Midea, Meiling and Siemens.
More and more young people buy refrigerators. In the era when the community network is popular, more people will share their experiences and discussions with you. Whether it is happy praise or depressed complaints, there is now a channel, and that is the network. Therefore, once the major forums and other platforms start a topic that everyone is interested in, the number of participants will increase. According to the data monitored in the first three quarters of 2011, Haier is the most discussed refrigerator brand on the Internet, accounting for 28.5% of the total market, followed by Midea’s 10.2%, and Meiling and Siemens rank third and fourth. It is worth noting that Haier’s high-end brand casarte also accounts for 4% of the total refrigerator topics. Judging from the distribution of brands, the brand concentration is relatively high, with the top four brands accounting for 56.2% of the whole market, while Haier, the leader of refrigerator brand, accounts for almost three times of the second largest brand.
You may wonder why Siemens, which has been firmly in the second place in the refrigerator brand list, ranks fourth. In fact, this is directly related to the market share of various brands. Siemens refrigerators, which have been ranked second in the refrigerator market in China for many years, fell out of the top three for the first time in China last year, and its market share fell to less than 10%. According to the monitoring data of Yikang, a home appliance research organization, the sales volume of Siemens refrigerators in China decreased from 11.16% in the same period of 2009 to 9.88% in 2010. The ranking of sales volume dropped from the second place that has been maintained since 2003 to the fourth place, ranking behind three domestic brands such as Haier (23.37%), Midea (11.28%) and Meiling (10.83%).
The brand with the fastest growth of network sound volume is Meiling.
Compared with the same period in 2010, the online discussion volume of all brands has increased to varying degrees. It is worth mentioning that the proportion of brand attention of Meiling is obviously higher, with an increase of 106%. The upward trend of Meiling should not be underestimated. This has something to do with the gradual completion of Meiling’s product line. Although Haier has always been the brand most concerned by consumers in the refrigerator market in China, the proportion of its concern has not increased much. In the first half of 2011, there were as many as 123 products on sale in Haier refrigerators, which was significantly higher than other brands. More than three of Haier’s products have become three-door products, and 17.9% of them are opposite-door products. Its product line is very complete and its cost performance is excellent, and its brand appeal established over the years is also very strong. Meiling has 96 products on sale and a relatively complete product line. Midea’s products are still dominated by double doors, accounting for 63.6% of the products on sale. Siemens only sells double-door, three-door and opposite-door products.
Chart 8: Compare the growth rate of network sound volume between 2011 and 2010.
Chart 8: Compare the growth rate of network sound volume between 2011 and 2010.
Chart 9: Comparison of the quantity of products sold by Haier, Siemens, Midea and Meiling in China refrigerator market in the first half of 2011.
Chart 9: Comparison of the quantity of products sold by Haier, Siemens, Midea and Meiling in China refrigerator market in the first half of 2011.
Source: Internet Consumption Research Center (ZDC)
Chapter IV Nine Rankings
Top Ten Opposed Refrigerator Brands
The top ten refrigerator brands that were opposed in 2001-2012 were: Haier, Siemens, Midea, LG, Meiling, Samsung, Rongsheng, Panasonic, casarte and Bosch.
We found the top ten refrigerator brands that were opposed by sorting out the negative topics of refrigerators separately. Let’s take a look at the proportion of negative topics of each brand first. From the brand point of view, Haier’s negative topics account for 60% of the total negative topics, followed by Siemens and Midea, and LG and Meiling rank fourth and fifth respectively. Others are Samsung, Rongsheng, Panasonic, casarte and Bosch. Let’s analyze why there are so many negative topics about big brands that we are familiar with at ordinary times.
Chart 10: Proportion of brands in negative topics of refrigerators in 2011
Chart 10: Proportion of brands in negative topics of refrigerators in 2011
First of all, let’s take a look at the discussion among brands. The average goodwill of the top ten brands is 55.4%, while Haier’s online reputation is the lowest, only 33%, far lower than other brands. Even casarte, a high-end brand of Haier, did not avoid such incidents because of its high end, with a negative rate of 5.2%. Because they are afraid of buying miscellaneous brands with constant faults, consumers have paid high prices for high-end products in Casati, but they have not bought high-end product quality in line with the price. Although Haier casarte’s after-sales service is well-known, as a netizen said, no matter how good the after-sales service is, it doesn’t mean good quality, not to mention that the current after-sales service can’t really solve problems for customers quickly, which brings great inconvenience to consumers.
Chart 11: Proportion of Positive and Negative Topics of Top Ten Brands
Chart 11: Proportion of Positive and Negative Topics of Top Ten Brands
It can be seen from the chart that after-sales service and product quality are the most likely to cause negative topics of refrigerators, accounting for 50% and 36% of the total negative topics respectively, followed by noise, which also accounts for 9%.
Chart 12: The most likely negative topic of refrigerator in 2011
Chart 12: The most likely negative topic of refrigerator in 2011
Chart 13: Safety Negative Word of Mouth Ranking
Chart 13: Safety Negative Word of Mouth Ranking
The top five brands in negative reputation of refrigerator safety in 2011-2012: Haier, Samsung, Meiling, Star and Midea.
The phenomena of spontaneous combustion, explosion or electric leakage of refrigerators are endless, and all major brands have such cases. The negative topic of Haier’s refrigerator safety is particularly prominent, with a negative rate of 35.5%, which is directly related to Haier’s passive attitude towards safety accidents, which leads to a large number of forwarding of Haier’s refrigerator safety topics this year. On February 1, 2010, Ye Yanhui, an 8-year-old girl from Nancun, Shishan Village, Meixian County, was electrocuted while opening Haier’s refrigerator. On August 16th, 2010, an 11-year-old girl in Yongfeng County, Jiangxi Province was caught by the refrigerator shell with strong current when she was picking up something near Haier refrigerator, and she was unfortunately electrocuted. One after another, girls were electrocuted and refrigerators exploded (on the morning of September 26, 2010, a fire broke out in a resident’s home in Haidian, Beijing, causing two residents to be trapped at home, and the residents said that the newly bought Haier refrigerator exploded at home, which caused the fire). Although Haier officials have always denied that it was a product quality problem, saying that it was suffered by others, insisting that they did not admit compensation but aid, it triggered a lot of discussions and debates on various online platforms, which cooled the trust of consumers.
Chart 14: Quality Negative Word of Mouth Ranking
Chart 14: Quality Negative Word of Mouth Ranking
The top five brands with negative reputation for refrigerator quality in 2011-2012: Haier, Midea, Siemens, Meiling and LG.
As the most basic product quality, manufacturers must first ensure it. However, judging from the current situation of refrigerator products, many product quality cannot be guaranteed. Most of the refrigerator products purchased by consumers are sold out of the factory with quality problems, and there is no quality guarantee at all. If they are found to be broken, they will be repaired at home or returned to the factory. Surprisingly, the worst quality word-of-mouth is actually Haier, and the proportion is as high as 54.3%, which is higher than the proportion of Haier’s online word-of-mouth discussion volume of 28.5%, indicating that the quality problem is very serious for Haier. In our investigation, we found that many netizens reported that the quality of Haier refrigerator was too poor. Netizen ban456333: The refrigerator has been bought for less than two weeks, and some problems have been found one after another. The refrigerator leans backward, and it can’t be adjusted well. The refrigeration starts frequently, once every 20 minutes (it consumes electricity), and now there will be a "bang" sound when it starts and closes. In addition, we found that the most reprinted post about quality problems on the Internet was "The newly purchased LG refrigerator on the Internet has been found to be second-hand, and JD.COM LG denied it" (Mr. Zhang, who lives in Taiping Xili, said that the LG refrigerator bought in JD.COM online mall was found to be dirty as soon as it was opened, and it was suspected to be a second-hand product. In this regard, JD.COM Online Mall and LG after-sales staff all said that there may be problems in the transportation process, and there is no resale of second-hand goods. Now online shopping is very developed and developing rapidly, but it is also easy to cause various problems, which deserves the attention of brand owners.
Negative word-of-mouth ranking of after-sales service
The top five brands in negative reputation of refrigerator after-sales service in 2011-2012: Siemens, Haier, Midea, Hualing and LG.
Refrigerator products are not ordinary fast-moving consumer goods. What consumers are most worried about is that no one is in charge after sale. The primary consideration when buying is to choose a brand with good after-sales service. From the current situation, the after-sales service of domestic refrigerator manufacturers needs to be improved. Statistically speaking, the main complaint point in after-sales service is the opaque charging standard. It is often seen that consumers complain that the newly purchased refrigerator will charge expensive maintenance fees because it does not cool or the compressor has problems for many times, and the product quality is problematic, but consumers are asked to pay the bill.
Chart 15: After-sales service negative word-of-mouth ranking
Chart 15: After-sales service negative word-of-mouth ranking
In terms of after-sales service, the negative discussion volume of Siemens refrigerators is the highest, up to 24.4%, even much higher than Haier, which has the largest market share. It can be seen that the after-sales service problem of Siemens is more serious. One of the events with high volume of discussion is the bulging of Siemens refrigerator: the Siemens refrigerator bought by Mr. Li’s family cost nearly 10 thousand yuan, and the refrigerator body was deformed and the noise was too high. After waiting for nearly half a month, the manufacturer actually replied: "The deformation of the body is due to too much foaming agent injected during production, but it does not affect the use, which is normal." As well as the recent escalation of the incident that the refrigerator door is not closed properly, it has led to an increase in negative topics of Siemens.
At the same time, the claim for food deterioration caused by Siemens refrigerator failure is also a typical after-sales complaint case. During the warranty period, the Siemens vertical refrigerator purchased by consumers suddenly stopped cooling, the outdoor temperature was above 30℃, and the maintenance personnel didn’t come to the door until more than 30 hours later, but they couldn’t repair it immediately, and no backup machine was provided. The users could only watch a refrigerator full of frozen food melt and deteriorate.
At present, the after-sales service of many domestic home appliance enterprises extends to preparing spare machines for users. Once the products fail, users are allowed to use the spare machines temporarily to avoid affecting their use. The reporter asked Siemens customer service staff whether to provide users with backup machines, and the answer was "Siemens has no such precedent". Zhang Song, Secretary-General of Heilongjiang Electronic Maintenance Industry Association, also believes that businesses or manufacturers should compensate consumers for joint losses caused by product quality problems. When there is a problem with the refrigeration of the refrigerator and it cannot be repaired in time, the enterprise should put forward solutions to the joint problems brought to consumers by the unavailability of the refrigerator, such as the inability to preserve the food in the refrigerator, including providing a backup machine, otherwise the losses caused should be compensated.
Noise negative word-of-mouth ranking
In 2011-2012, the top five brands were Haier, Meiling, Siemens, Midea and TCL.
The noise problem has always been the problem of consumers’ centralized feedback, and all major brands have failed to avoid this problem. From the ranking data, the negative discussion voice of noise is very close to the ranking and proportion of the overall discussion volume of all brands. It is worth noting that the noise problem of TCL is relatively more serious. The online word-of-mouth of TCL accounts for only 1.8%, while the negative topic of noise accounts for as high as 4.8%. The worst noise reputation is Haier refrigerator, followed by Meiling, Siemens, Midea and TCL. It can be seen that Haier accounts for 25.4% much more than the other four brands. There are countless complaints about Haier’s noise problems on the Internet, and they are found in different sharing spaces, such as Baidu Know, JD.COM Mall, Baidu Space, Home Appliances Forum, Zhongguancun Online, Cool 6 and Soso Ask, etc., covering e-commerce platforms, forums, video websites and well-known interactive question-and-answer platforms. When can Haier, as the leader of refrigerator market, solve the technical problem of zero noise? Give consumers a satisfaction.
Chart 16: Noise Negative Word of Mouth Ranking
Chart 16: Noise Negative Word of Mouth Ranking
Negative word-of-mouth ranking of refrigeration
The top five brands of negative reputation of refrigerator refrigeration in 2011-2012: Siemens, Haier, LG, Meiling and Xinfei.
Refrigeration problem can be said to be the common quality problem after noise in refrigerator complaints. We also rank refrigerator brands with refrigeration problems, and Siemens and Haier have the largest number of negative topics about refrigerator refrigeration, both of which are around 19%. Our investigation found that many consumers reported that there were refrigeration problems in high-end refrigerators. In order to ensure the quality of refrigerators, consumers gave up the cost performance ratio and bought high-profile big-brand refrigerators, but they still hurt us. A refrigerator with a price of 10,000 yuan can’t guarantee refrigeration. What else can be guaranteed? "There is something wrong with the refrigerator of 10,000 yuan, and it can’t be repaired!" Recently, Ms. Tan of the Development Zone told reporters that the two-door Siemens refrigerator she bought took more than half a year in total and suddenly stopped cooling recently. After-sales maintenance personnel visited the house twice, but they didn’t find out the cause of the problem. They were not sure whether the fan motor was broken or the circuit board.
Chart 17: Negative word-of-mouth ranking of refrigeration
Chart 17: Negative word-of-mouth ranking of refrigeration
Negative word-of-mouth ranking of energy consumption
In 2011-2012, the top five brands in negative word-of-mouth of refrigerator energy consumption were Xinfei, Midea, Samsung, Meiling and Haier.
In the worst ranking of energy consumption reputation, Xinfei refrigerators accounted for 19.3%, followed by Midea and Samsung, both accounting for more than 15%. The first-class event of the second-class energy efficiency standard of Xinfei refrigerator has a great influence on its online reputation, which can be said to be the most reprinted news event of its energy consumption topic. Such obvious cheating behavior really hurts consumers’ hearts. Although I don’t know whether it is the dealer’s behavior or the internal error of Xinfei refrigerator, it has brought distrust and insecurity to consumers after all. Consumers can only distinguish the energy-saving grade of refrigerators by energy efficiency labels when buying. If the labels can be pasted wrong, who can we trust?
Chart 18: Negative word-of-mouth ranking of energy consumption
Chart 18: Negative word-of-mouth ranking of energy consumption
Defrosting negative word-of-mouth ranking
In 2011-2012, the top five brands were Haier, Samsung, Midea, Meiling and Electrolux.
In 2011, Haier has been promoting zero frost in Haier refrigerators. However, in the ranking of negative topics of defrosting, Haier is still the "champion", followed by Samsung, followed by Midea refrigerators.
It is also very annoying that the refrigerator freezes seriously, because it won’t take long for the refrigerator to be emptied for defrosting. However, the frost in the refrigerator is so stubborn that some consumers put forward new demands. It is hoped that the manufacturers who sell refrigerators will be very popular with a small defrosting shovel, because the frozen refrigerator needs a small shovel too much. Consumers who have the time and strength will put up with it, but if they are young and emaciated young white-collar women, they can say that they have neither the time nor the strength to defrost the refrigerator. It is hoped that major refrigerator manufacturers will realize zero-distance communication with consumers by virtue of uninterrupted product innovation, and reduce consumers’ complaints about refrigerator use to the lowest point.
Chart 19: Negative word-of-mouth ranking of defrosting
Market feedback bad product ranking
In 2011-2012, the top 15 brands of bad feedback products in the refrigerator market were: TCL BCD-176K50, Haier BC-117FC, Aucma BCD-128FA TCL BCD-178KD3, TCL BC-95, Haier)BCD-186KB, etc. BC-48JA, Midea refrigerator BCD-213FTM, Xinfei BCD-223MT, MeiLing)BCD-221CHC CHC, Narcissus)BC-50, Narcissus)BC-90L, xingxing)BC-90JA, Haier (Haier).
Chart 20 Ranking
ranking |
product name |
one |
TCL BCD-176K50 |
2 |
Haier BC-117 FC |
three |
AUCMA)BCD-128FA |
four |
TCL BCD-178KD3 |
five |
TCL BC-95 |
six |
Haier)BCD-186KB kb |
seven |
Xing xing BC-48ja |
eight |
Midea refrigerator BCD-213FTM |
nine |
Xinfei BCD-223MT |
10 |
MeiLing)BCD-221CHC |
Above, we listed 15 refrigerator products with poor feedback from consumers. TCL and Haier both occupied three seats, while Star and Narcissus both occupied two seats, while Siemens, Meiling, Xinfei, Midea and Aucma all had their share. Among them, TCL BCD-176K50 refrigerator has the most negative comments in the consumer market feedback. Consumers generally feedback on the Internet that this product is noisy, which can be described as complaints. Actually, it was put on the shelves in JD.COM in July this year. As a newly developed new product, it has not solved the most fatal noise problem, which is really puzzling. Followed by Haier BC-117FC and AUCMA) BCD-128FA, the most complained product problem is still noise. The main problems of other products are not only loud noise, but also poor refrigeration effect and serious frosting. We all expect major refrigerator manufacturers to attach importance to product quality and make truly useful refrigerator products.
Chapter V Nine Crys of Consumers
When will "after-sales service" be in line with the world?
I often hear netizens complain about the poor after-sales service of a certain manufacturer in major forums. It can be said that there are all kinds of problems, such as poor service attitude of maintenance personnel, unreasonable charges by maintenance personnel, untimely door-to-door, untimely maintenance or untimely delivery, and so on. There are even incidents of sticking cracks with glue. In fact, it’s all about management and system. If manufacturers really treat customers as gods to serve, worry about customers’ urgent needs, think about customers’ thoughts and provide for customers’ needs, and all service personnel in after-sales departments take customers’ problems seriously, there will not be so many complaints and complaints. However, after-sales management and lack of process are the problems, and there is no real management closed loop. For ordinary people, not everyone can repair the refrigerator. If there is a problem, they can only find the manufacturer. Moreover, unlike fast-moving consumer goods, they are not good to throw away or can quickly change to other brands. The refrigerator has been used for more than ten years, so consumers pay great attention to the brand and after-sales service when purchasing, for fear that no one will take care of it if there is a problem. If the after-sales service gives people a bad feeling, it will directly lead to the loss of customers and form a word-of-mouth effect. Consumers will consult people around them when buying such large-scale household appliances, which will directly lead to the customer becoming the disseminator of brand negative news, which is very unfavorable for maintaining the brand image.
Consumer comments:
1. On January 22nd, 2011, I bought a Siemens refrigerator from Suning Appliance, and it was delivered to my home at noon on the 23rd. Because of my trust impression of Siemens brand and my busy time, I didn’t open the refrigerator door in front of the delivery master. At three or four o’clock in the afternoon, when I opened the refrigerator door, I saw that the glass partition below and the plastic edge of the fruit and vegetable box were broken and fell off. Call the salesgirl, who said please call Nanjing after-sales service number: 4008899999, and it will take 23 days to change it.
-Baidu knows suncj007.
2. At the beginning of May this year, Mr. Feng saw a beautiful refrigerator with an original price of more than 3,300 yuan in a shopping mall in ranghulu district. After a discount, it was 2,799 yuan. He thought it was cost-effective, so he bought it. A few days ago, Mr. Feng’s mother, Ms. Xu, put something in the refrigerator. Suddenly, she found a black mark on the inner wall of the refrigerator’s thermostatic chamber. At first, she thought it was hair, but when she looked closely, she found it was a crack. Mr. Feng said that on August 24, Midea’s after-sales staff came to his home and saw the refrigerator and thought that the problem was very common and would not affect the normal use of the refrigerator. Subsequently, the maintenance personnel glued the cracks.
Mr. Feng believes that in just a few months, and there are problems during the warranty period, he asked for a replacement or compensation after the sale, but he was rejected.
-Minxi News Network
I bought a Haier BCD-602W refrigerator in the shopping mall in May last year. When I just came back, I found that the noise was extremely high. I called the after-sales service and said it was normal. If the noise of such a big refrigerator was too high, I believed it. By March of this year, I suddenly found that the freezer was not cooling. I called Haier for after-sales service and made repeated representations. Finally, someone came and said that it would be taken back for maintenance. Later, I replied that the compressor was broken and there was no goods in the local area, so I had to wait for Qingdao to deliver the goods. I asked them at that time, how did the compressor of such a big and expensive refrigerator break down in less than a year? I can’t make it clear over there. After waiting for more than ten days, I finally repaired it and pulled it back. I found that the noise was much less. So what I bought at the beginning was a faulty machine. As a result, in August, I didn’t suddenly find that the freezer was not cooling again. This time I called the after-sales department and said that the time was left and right, and the maintenance personnel came. Once I checked, it was said that the system was blocked and I had to pull it back for repair. I wonder, such a big machine broke down twice a year, who can stand it? Tell them to change, and say that they can’t according to the regulations, and no one comes again and again.
-qqxm1 Hefei Forum
4. My family bought a LG refrigerator, which was repaired once during the warranty period, and now it is broken. I asked LG to repair it, but LG sent several repair orders, but it was not repaired at the after-sales point. Finally, I said that the refrigerator I bought was forged and there was no warranty. Other companies have complaint phone numbers, but LG doesn’t? If the after-sales point says it is forged, there is no warranty. The first repair of LG is recorded. How can I say that the refrigerator is forged? Can I make my own refrigerator?
-Baidu knows sunny day 0209
5. On July 4th, 2010, Mr. Zhou, a consumer in Harbin, spent more than 10,000 yuan to buy a Siemens vertical refrigerator with opposite doors, which was used for less than one year. On the morning of June 16th this year, the refrigerator suddenly stopped cooling. On that day, the outdoor temperature was as high as 34℃, and Mr. Zhou immediately dialed Siemens’ after-sales maintenance phone in Harbin. Unexpectedly, the maintenance personnel didn’t come to the door until 30 hours later (on the afternoon of the 17th), and after inspection, they said that they couldn’t repair it immediately and had to pull it back for repair, but there was no car at that time, so it’s still uncertain when it could be pulled. Let Mr. Zhou wait for the notice. Say and maintenance personnel left.
On the evening of 17th, frozen fish, shrimp and other foods in the refrigerator melted and deteriorated due to the hot weather, giving off a stench. Mr. Zhou couldn’t stand it anymore, so he dialed the customer service number of Siemens headquarters in Beijing and got the answer: "We need to know the situation."
On the 18th, it was Saturday, and the after-sales maintenance department of Siemens in Harbin called, saying that there would be a car to pull the refrigerator only on Monday (20th). Mr. Zhou was very angry and said that the refrigerator had been broken for three days, and the food in the refrigerator had been broken. "You still have to shirk it. Is it a reason that there is no car?" You don’t have to come on Monday. I’ll take the refrigerator and smelly fish, bad meat and rotten shrimp to the appliance store to return them now. " Unexpectedly, shortly after Mr. Zhou’s confession, Siemens sent someone to pull the refrigerator away after the sale.
-China Daily Network
7. My family used to use Haier refrigerator. It may have been used for some time. I found that there was something wrong with the compressor pump of the refrigerator, and then I asked the manufacturer’s after-sales service to replace it with a new compressor pump. As a result, the problem was not solved. The freezing layer below was still not frozen, which could not be compared with the temperature of the freezer. The freezer above was frozen with a lot of ice. When I replaced the compressor pump, I said it was guaranteed for one year, but now it’s only half a year, and the old problem appears again. Moreover, I have urged the after-sales maintenance personnel of the manufacturer for more than two months, but they still haven’t come to repair it. It can be said that they have collected the money for my maintenance and left it alone. In a word, I think the quality of Haier refrigerator is not good, and the after-sales service is very poor!
-PCPOP.COM > Product Forum > Refrigerator > Quality Identification of Household Refrigerators.
8. On July 20th, 2008, I bought a TCL refrigerator model BCD-165KD3. After using it in the Mid-Autumn Festival in 2009, the refrigerator did not cool inexplicably. Later, I called TCL Company to ask for maintenance, but the other party said that my product had passed the warranty period and was not guaranteed. Later, I said that I would complain to their company, and TCL Company called someone to repair it. The maintenance staff said that there was a system problem in my refrigerator and asked to take it back to the maintenance point. But after half a month of maintenance, nothing happened, so I called TCL maintenance department, and they told me that there was something wrong with the refrigerator compressor and it would take a little time. After half a month, they sent the refrigerator back. It didn’t take 10 days for the refrigerator to cool again. It took more than a month to go this time. Later, the refrigerator was equipped with a radiator. When it was used on the eighth day of 2010, I found that the compressor was as noisy as a bomber, so I called TCL Company to handle it. I asked for a new refrigerator for me, and the other party agreed to replace it with other models of TCL refrigerators, but I had to make up the difference.
—— Complaint number: Rx76628 Mr. Xu Xianming’s hotline 315.
9. Never buy Haier, because it is a listed company, so I chose him, and I also bought Haier for my laptop. As a result, both of them made me disappointed.
When I bought the refrigerator, I found that the refrigeration was not enough. In less than two months, the door seal failed (the magnetic stripe was not magnetic) and it was not included in the warranty. I had to change it myself. Just after the warranty period, the thermostat failed again. It took me six months to change it myself. Yesterday, the thermostat failed again. Haier’s after-sales are terrible. After-sales for profit, and outsourcing to units with insufficient qualifications, is very unreliable.
-color shadow mowgli > text forum > life forum can color shadow mowgli
10. TCL refrigerator was purchased in 2007. Who knows that it took less than half a year, and the cold storage layer began to accumulate water, so I called for warranty. The maintenance personnel came to the door for several hours and said that it was repaired. However, within a few months, water began to accumulate again, so we had to apply for repairs again. Like last time, maintenance personnel came to the door for repairs. After several months, water began to accumulate again. Repeatedly for 4-5 times, it was not repaired. TCL refrigerator is rubbish, and TCL service is poor.
-Baidu knows > life > home appliances I love blue sky and white clouds 2
11. I just bought the refrigerator for three months, and the thermostat broke down, and the refrigeration continued for 24 hours. After the sale, the old thermostat was replaced when someone came, and the result was still bad. Call again, someone came and said they would take the overhaul away. I just bought a refrigerator for three months, and I will take it away if I say it, and I will change it later. Who knows? Call again and tell them that there will be a charge for repairs. The quality of the refrigerator is so bad that it is still poor after sale. As a result, when I checked online, Haier refrigerator is really a junk product! I advise you, don’t buy Haier’s refrigerator again, and don’t be fooled again.
-Tianya Community > Tianya Forum > Liaoning jn0918
12. I bought a refrigerator in May last year, and a small part was repaired in March. It has not been solved yet. After the sale, I said, "You don’t have that part, I have to pay you 50 yuan money." This is the after-sales service of the United States. Before buying it, it is blown up, and after buying it, it will be ignored.
-Baidu Post Bar > Midea Refrigerator Bar 117.42.57
13. My family bought a beautiful BCD336 refrigerator, and after it was turned on, it was loud, and I called the after-sales service of the United States. The lady said that it was a little bit after it was just turned on, and it would be fine in ten days. More than ten days passed, and it didn’t get better at all, so I continued to dial the after-sales phone. They sent a maintenance worker to say that this refrigerator is wind energy, and the sound is like this, which is normal. But the sound was too loud, so I complained again. The service staff said that the sound was normal within 42 decibels. When I called again the next day, the service staff said that it was normal within 45 decibels. When their staff came to measure the sound value with instruments, the measured result was between 48 and 52. They also said that the sound value of refrigerators with this capacity was about 52 decibels according to the national regulations.
-Baidu Post Bar > Midea Refrigerator Bar lhyr2002
14. I bought a TCL freezer on December 14th, and it broke down on January 6th. By the 20th, I had replaced three compressors, but it still didn’t work normally. Besides, the after-sales personnel never filled out the warranty card when they came to the house for maintenance. Now I go to the industry and commerce, and they say we don’t have maintenance records, so they can’t handle it.
-xwli.happy a lot of forums
15. My "casarte" refrigerator is Haier’s so-called high-end brand! See the water drops on the plastic wrap? It’s not steaming food but dried chopped green onion. After-sales maintenance talks about water because we opened the refrigerator door on the right and could only open it on the left. Don’t open the right door, just open the left door. I believe God can do it! After seeing my refrigerator and listening to the after-sales words, do you still have confidence in this refrigerator?
-y-ying Sina Weibo http://weibo.com/1850092150/xgwM78iyz
16. TCL refrigerator has no place to complain about refrigeration, and its attitude is bad. I bought a TCL refrigerator at Renrenle Supermarket in Taoyuan, Xixiang, Shenzhen on July 5th, 2009. On July 22, 2009, it was found that the refrigerator was not cooling, and I sincerely hope that the relevant departments will severely punish the fake and inferior products, especially TCL’s extremely irresponsible attitude and bad behavior of prevarication and perfunctory things. Really safeguard the consumer rights and interests of our ordinary consumers and vulnerable groups.
—— Source: Reporting Desk Signature: Mr. Guan
17. Haier casarte BCD-318WSCV refrigerator has quality problems! Attention, students who want to buy!
My former Haier refrigerator was very easy to use. With the belief of supporting domestic production, I believe that Haier bought a Haier BCD-318WSCV refrigerator in Gome on May 1, 2011. I didn’t open the refrigerator until July 24th, because my home was decorated. After plugging in the power supply, perhaps due to air cooling technology, the noise is not flattering and the side of the refrigerator is very hot. So I contacted Haier maintenance personnel, and the maintenance personnel said that it would be like this just after starting the machine. After a while, the temperature on the side of the refrigerator dropped, and the noise seemed to be a little less. But when I came back at night, I found that there was no electricity at home, so I called the China power grid and called the property. The property manager pulled out all the electrical outlets, closed them and plugged them in one by one. As soon as the power supply of the refrigerator is plugged in, it immediately trips, and nothing happens when it is unplugged and closed. So I contacted the maintenance, and the maintenance let me try another socket, plug it in and continue to drop it, and make an appointment for maintenance the next day.
After repairing the door, plug in the power supply, and a miracle appeared. The brake did not fall, but the sound was like a tractor. After maintenance, open the back cover for inspection, and say "I can’t repair it, I have to go back to the factory". I took it away that night and gave it to the backup machine. I promised to fix it in 4-5 days, but I didn’t hear back after a week. I called to ask, but it turned out that the compressor was broken, and the core component was like this. Does Haier’s high-end refrigerator even pass the compressor? You can’t even provide normal use, so you can’t talk about high-end. .
-Forum for a Better World of Socialism
Who is the "energy-saving refrigerator" kidding?
The BCD-156k Xinfei refrigerator purchased by a consumer has a secondary energy consumption of 10 million hours /24 hours =0.54 degrees. As a result, after buying a trial machine, it takes half an hour to start it. The 100W refrigerator runs for 12 hours a day, and the electricity bill is a few degrees a day, not 0.54 degrees a day at all. In response to the call of the country to save energy, many consumers deliberately bought energy-saving refrigerators with extremely low daily power consumption at high prices when choosing refrigerators, because "energy saving = saving money", but they were saddened to find that the actual energy consumption of refrigerators could not reach the daily power consumption level advertised by manufacturers at all, and many refrigerators claiming to be low-power consumption had much higher power consumption during use, and some even doubled or several times higher.
It turns out that there are many kinds of energy-saving refrigerators on the market at present, and advertisements such as daily power consumption of 0.35 kWh, daily power consumption of 0.4 kWh, European A+ energy consumption standard and level 1 energy consumption attract consumers’ attention. However, some of these standards are not even clear to the promoters. The versions of energy efficiency signs used by merchants are not uniform. The energy consumption of a certain type of refrigerator of Hisense is 0.59 kWh /24 hours, which belongs to level 2. The energy efficiency sign on another brand refrigerator indicates that the power consumption is 0.68 kWh /24 hours, which belongs to the first level. After careful observation, it is found that the first refrigerator energy efficiency label is based on the national standard promulgated in 2003, while the latter is based on the national standard promulgated in 2008.
In the energy-saving refrigerator market, there are many traps of daily power consumption. After purchasing refrigerator products, consumers find that they fall into the digital trap set by manufacturers. The energy consumption of energy-saving refrigerators is too high, and even intentional consumers prove the problem of high energy consumption by family experiments.
Consumer comments:
1. TCL BCD-178KD3 refrigerator was left standing for a period of time after it was received, and the engine was loud. At 06:24 this morning, after all the household appliances were cut off, the electricity meter was 221.6, and when I got home at 18:00 this afternoon, the electricity meter was 222.0. In less than 12 hours, it was already 0.4 kWh. Isn’t it 0.8 in one day?
——lixin-777 JD.COM Mall
2. My beautiful refrigerator with a power consumption of 0.28 marked by 178SM just bought it and felt very power-hungry. . The noise is still very loud.
-anonymous SOSO ask
I bought one in June this year, and there were many problems, but the manufacturer didn’t help to solve them. The refrigerator said that it only consumes 0.66 degrees in 24 hours, but it actually consumes 2 degrees every day. Ask the technician and answer: normal.
-Anonymous Fujian Forum
4. I bought a new TCL refrigerator on May 20th, model: BCD-168C3, its energy efficiency label is Grade I, and its power consumption is 0.38kW.. Hours /24 hours. After ten days of use, the electricity bill in May was nearly 30 yuan more than that in last month, so I installed a separate electric meter for the refrigerator. As a result, the electric meter showed that its 24-hour power consumption was 2.8 degrees, which was obviously high and did not meet the national standard: GB 12021.2-2008. Its energy efficiency label is obviously deceiving consumers.
—— Zhoubobo Peninsula Network
5. On June 9th, 2011, Mr. Wu bought the first refrigerator for his home, which is a new flying brand with the model BCD-180TKD. The energy efficiency label on the refrigerator door is Grade I, and the power consumption is 0.33 kWh /24 hours. But a few days later, Mr. Wu found that the transparent film on the refrigerator door had been torn, so he took out the instructions and read them carefully. It is impressively printed in the manual that the energy efficiency level is 2 and the power consumption is 0.56 (kW h/24h). He called the national after-sales phone of Xinfei, and the other party told him that "the level 1 is the level 1 on the refrigerator". The reporter of Southern Rural News called the national after-sales service hotline of Xinfei refrigerator. After inquiring, the staff with the work number of 820 said that the refrigerator with the model BCD-180TKD had the second grade of energy efficiency. The other party also explained that the power consumption of the company’s refrigerators is in line with national standards, strictly measured in a certain laboratory environment, and the user’s home use environment and air flow rate can not meet the laboratory standards. At the same time, the location of the refrigerator, the number of things inside, and the number of times to open the door are all related to the power consumption.
Mr. Wu’s doubts about the power consumption of the refrigerator come from the observation of the refrigerator during this period of time, in addition to the measured data. "This refrigerator (compressor) runs for about 10 minutes, then stops for about 23 minutes, and then starts running again, repeatedly. How can this not consume electricity? " On this issue, he called the xinfei after-sales hotline for consultation, and the other party said that the start-up and shutdown time of 1:1, 1:2 or 1:3 was normal.
—— Xinhuanet
6. BCD-156k Xinfei refrigerator bought two days ago, with secondary energy consumption, 10 million hours /24 hours =0.54 degrees. As a result, when I bought a trial machine, it basically took me half an hour to start it. A 100W refrigerator runs for 12 hours a day, and the electricity bill for a day is 1. A few degrees, not 0.54 degrees a day at all. It’s really depressing to waste electricity like this. I want to return it.
-Baidu Post Bar > Xinfei Refrigerator Bar 119.36.38
7. Beauty is not beautiful. I just bought a beautiful refrigerator, and the noise was very loud. The maintenance master came and said that it was contrary to the instructions, and the cooling effect was not good. The power consumption was marked as 0.39kw/24h, and the result was 0.60kw/24h. The disparity was too great, which was unrealistic and I felt cheated. The after-sales service is very bad.
-Baidu Post Bar > Midea Refrigerator Bar 218.22.224
8. Say to @ Haier Customer Service: I ask Haier to replace my faulty refrigerator, on condition that it can stand the test of summer and the daily power consumption is controlled at 1 degree, unlike what I do here, it takes 2.3 degrees of electricity to test at the end of a day. Moreover, it is a Panasonic compressor. Maybe other compressor opportunities are less energy-saving and less noisy than this one. I agree to change to another one. Plus a three-year extended warranty for the new refrigerator.
-chinarex Sina Weibo http://weibo.com/2126822915/xgGQUBhEB
9. I bought a Siemens refrigerator half a month ago, indicating that the daily power consumption is 0.49 degrees, but the actual power consumption is 2 degrees.
-anonymous Tianya question and answer
10. I bought a new flying brand BCD-195CHAY refrigerator, which works 24 hours a day, and it consumes a lot of electricity. After the after-sales repair, the power consumption is still three times higher than the 24-hour power consumption of 0.26 kWh.
-China Pz01 China Consumer Network
11. I bought the Meiling refrigerator in 1998, and it still has a good fresh-keeping effect and there is nothing wrong with it, so I am reluctant to replace it. But this refrigerator consumes too much electricity, with an average of 3 kWh per day, which is a bit overwhelming.
-Baidu Post Bar > Meiling Refrigerator Bar 124.66.66
12. I bought 208ZM2S, which is energy-saving with 0.29 kWh. However, after using it at home for a while, I obviously felt that the electricity bill at home was too high. The result of a test was 0.69 kWh, and the preservation was too poor. After sale, he said that because the power of the refrigerator is low, the refrigeration and preservation are almost higher than the power, and he also told me that Meiling refrigerators are all like this.
-Baidu Post Bar > Meiling Refrigerator Bar 60.27.81
13. I bought a Hisense double-door refrigerator, which used more than 50 kWh in 22 days. I called the manufacturer and told him not to replace it for 15 days. When the refrigerator was delivered, the appearance was very swollen, and I didn’t want it. The delivery man asked me to accept it, saying that it was not easy to deliver it, so I took it for a while. Please don’t buy Hisense, the quality is poor and the service is poor.
——121.34.63.* Baidu Post Bar
14. Rongsheng’s energy-saving refrigerator can’t save energy at all. Why use 0.33 degrees a day? It’s a lie. It uses 1 degree of electricity a day, and the service center says it’s normal. Excuse me, what kind of energy-saving refrigerator is this and what kind of service is this? —— Qiaotou Xiaodian Tuanbao Community
15. The model BCD_198KG of Rongsheng refrigerator consumes as much as four degrees a day, and it is extremely noisy and frequently started.
——zengguoyang
How did the loud noise of the purchasing partner become public outrage?
Recently, there have been many complaints from users about noise problems in the market, and the historical problems have not been solved. The main reason is that some service personnel judge the sounds that appear in the refrigerator work according to the national standard data regardless of the source and reason of the sounds, and judge that the refrigerator is normal regardless of the user’s feelings after coming to the door, which leads to the user’s rejection. The country has manufacturing standards, and the noise within 45 decibels meets the standards. If the manufacturer does not admit that there is a problem, the user has to pay for the inspection by the State Bureau of Technical Supervision. If the result does not meet the standards, all the losses will be borne by the manufacturer. At present, there is only such a method.
Baidu, there are millions of discussions and solutions about the noise of refrigerators, and they are not news a few years ago, but complaints this year. There are many people who follow a topic, which shows that this problem is quite common and can be said to have caused public outrage! Speaking of noisy brands, there is no shortage of them, including Haier, the boss of the refrigerator industry. No matter how beautiful a refrigerator is, buying it home is like a big alarm clock that rings 24 hours a day. It is estimated that no one can stand it, which completely affects normal life. Nowadays, urban white-collar workers have high work intensity, so they can have a good rest and recover their physical strength when they go home. As a result, the noise of the refrigerator they just bought is as loud as living by the train track, and after the sale, they say that the sound is normal. How can such a product be accepted by consumers and how can such a brand be deeply rooted in people’s hearts?
Consumer comments:
1. I just bought a beautiful BCD-183CM refrigerator, and it felt very good in the first month after I bought it, but after more than a month, noise began to appear, and the noise became louder and louder after one maintenance. Maintenance came to the door again, saying that there was something wrong with this machine itself. Is such a big company in the United States such a fool to consumers?
-automobile complaint network
2. I bought Haier BCD-318W refrigerator in November, 2010, and delivered it around November 8 due to renovation. According to the customer service staff, the next day, I turned on the phone and found that the noise was extremely loud and there was obvious tremor. The next day, the customer service came home and found that the screws in the refrigerator were not fixed. Although the noise was reduced after repair, it was still very loud. For the next twenty days, I kept calling customer service, and the workers came to see it twice and said that the voice was normal. I can’t sleep with such a loud noise in my bedroom.
-Dream Voice Forum that is too late to do
The new Haier refrigerator, model BCD-215 KC, is killing me. I can bear it during the day, but I can’t do it in the dead of night. I am often woken up in the middle of the night. When it starts, I will make a sound, like knocking at the door, and then I will start snoring, ups and downs. When I stop, I will ring again. As a result, it stops, but my mind still echoes its sound. Looking for after-sales service, he said it was normal. I said it affected my rest. He asked me to unplug the refrigerator at night. I was speechless.
-Mo Mo Tian Baidu knows
4. I bought a refrigerator on September 2nd. After using it, I found that the noise was very loud. I told them that the company made a door-to-door measurement, but it exceeded the 42 decibels marked on the famous brand. They insisted that it was normal. I bought a Haier 539wt double-door refrigerator.
-Sheng Lin 1128 Baidu knows
5. I bought a TCL-BCD181KD3 refrigerator on May 29th, 2010. At that time, the salesperson told me that it was super quiet. It was delivered to my home on the evening of May 30th, 2010, saying that it would take several hours to open the refrigerator when it arrived home. I opened the refrigerator the next morning, and I thought it was normal at first because of the buzzing sound. When I came home at night, I couldn’t sleep because of the noise. I called 4008123456, and the customer service arranged for someone to come and see it, saying that it was loud, but it was the compressor itself. He was a TCL manufacturer, and there was no way to solve this problem, so I called again and said that I wanted to return the machine, but it was rejected.
—— Complaint number: Mr. Ji Rx85149
6. Midea’s three-door refrigerator is noisy, and it can be heard 10 meters away, just like mosquitoes buzzing in the ear. After the sale, it is the sound of normal compressor work. It’s super quiet when you buy it. What brand refrigerator can still hear noise at a distance of 10 meters? I bought a mosquito for 3400 and buzzed all day. This is called annoying.
-1259769268 Baidu knows
7. The noise of Haier casarte refrigerator is a bit loud. I bought BCD－288WSL during May Day, and started using it yesterday. One day, I found that the noise problem was very serious. The compressor is running loudly, much louder than my old LG refrigerator. The bigger problem is that the compressor almost never stops working, so the noise is almost always there. It is rare for the compressor to stop working. As long as I open the refrigerator door, the compressor will start running again immediately, and it will take a long time to run.
-Baihua 45.55 million-dimensional home appliance forum
8. I bought a new refrigerator, Omar BC-92, which was less than a week ago. It was noisy and accompanied by running water.
-Anonymous Life Knowledge Network
9. I bought an Omar BCD-100 in RT Mart in July, 2010. The noise was so loud that I was awakened by the noise every night. I recorded it and called for after-sales. He said that he didn’t hear it with his own ears, but they didn’t care if it was a problem. This attitude is really annoying.
——218.18.248.* Baidu Post Bar
10. The newly bought Aucma three-door refrigerator feels very noisy when used. The compressor works like a washing machine, especially when the compressor is about to stop working. I want to find a merchant to exchange, but the merchant said that we should have the manufacturer’s test certificate and asked us to call the manufacturer. After the manufacturer came, it said it was normal.
-Xiaoqi soso asked
11. I bought a so-called ultra-quiet and beautiful Fandiluo bcd-228utm6 refrigerator in 4 copies, but I didn’t start using it until May 7th because I was out playing. There was really no sound two days ago. On the third day, the sound of the compressor could be heard more than ten meters away, and the noise was irregular. In terms of TV, it could not stop its sound, which seriously affected the rest and sleep of the family. The problem is getting more and more serious. Now even the refrigerator is open, which is frozen and frosted. When the compressor rings, it is full of frost, and when it doesn’t ring, it all turns into water.
—— Complaint number: TS724477 Sohu Blog
12. I bought a beautiful 170QM refrigerator, which was very noisy. I called the manufacturer and tested it twice. I said it was normal, but I refused to admit it. I really regret buying this refrigerator. I advise you not to buy beautiful home appliances. The service is too poor and you never think about consumers.
-Xin Tianhe Tianya Q&A
13. I bought Midea’s BCD-555WKM double-door refrigerator on September 27th, 2010. I feel the noise is loud, which definitely exceeds the nominal 45 decibels in the manual. I’ve called the customer service and asked them to come and have a look. If not, I’m going to return the machine. It’s too annoying.
-PCPOP.COM > Product Forum > Refrigerator > Quality Identification of Household Refrigerators dollar2005
14. Since I bought the "beautiful refrigerator", I have no mood to get married. That noise really makes me want to kill people as soon as I hear it. It’s so annoying. That sound is like the sound of a plane taking off and landing, and it is also like the sound of a tractor. The repairman came and said it was the compressor. He left. The neighbors can hear the voice, and they have their own opinions. Ask the seller to say that you can change it again, but ignore it. The most regrettable thing so far is to buy a beautiful refrigerator. Please don’t buy a beautiful refrigerator again.
-Baidu Post Bar > Midea Refrigerator Bar 60.161.13
15. The noise of the newly bought Samsung refrigerator on May 1 this year was very high, and the customer service and after-sales staff said it was normal, saying that our refrigerator was like this. I went to the shopping mall where I bought the refrigerator and saw that other Samsung refrigerators were not so noisy. The refrigerator buyer said that the noise would not be so loud, and it could only be replaced after the after-sales report, but both the after-sales and customer service said it was normal.
—— Complaint number: Rx92205 Mr. Du’s hotline 315.
16. Panasonic refrigerator is said to be an original inverter compressor. The sound is quite loud when it runs at the lowest frequency, and it can be heard clearly 2 meters away during the day. In addition to the hum of the compressor, there is an uninterrupted high-frequency noise, similar to tinnitus, which is very harsh. The most tragic thing is that the refrigerator is variable frequency, so it runs at low frequency almost all the time, and there is basically no downtime, so the noise keeps on.
-SpaceHeroreg Home Appliances Forum
17. Samsung’s original door-to-door refrigerator made a lot of noise after defrosting. After the power failure, except for the second frost, it started working at 11 o’clock in the evening. It was noisy and never stopped. After working for nearly 3 hours, I was afraid that something would go wrong and I unplugged the power. Plug in the power again this morning, and the noise is still loud. Without stopping, the freezing temperature is -20 degrees and the refrigerating temperature is 5 degrees.
-lily of the valley soso ask
18. My family bought a Samsung refrigerator in July 2008. First, there was a dent in its appearance. I changed it. After starting it, the noise was so great that I thought it was normal. Later, compared with my classmates’ home, I found it was abnormal. After several repairs, I found many faults. Even the dust in the refrigerator was said to be caused by hot food.
——123.115.19.* Baidu Post Bar
19. I bought a BCD-209S/D-Z/W61 Rongsheng refrigerator on April 5th, but I didn’t use it immediately after I bought it, until I started using it on June 25th, but the refrigerator often made strange noises during use. The first door-to-door inspection after sale said that no problem was found. On August 13th, it was taken away for maintenance and returned on 16th, saying that the compressor had been replaced. By the 30th, the noise was even louder, and the maintenance personnel came to check and repair without results, and the request for replacement and return was also rejected. -First Food Network
20. Rongsheng refrigerator has poor quality, loud noise, frequent starting and unprofessional maintenance personnel. The instructions indicate that it is below 39 decibels, and the maintenance personnel use a decibel meter to test it. If it is above 46 decibels, there is no problem. However, when I bought this refrigerator, the salesperson’s introduction and instructions all stated that the noise was low and the operation was quiet.
-ZOL User ZOL Home Appliances Forum
How can the "problem product" pass through the market?
I often see comments like this. The refrigerator has problems one after another within a few days or a few months. The newly bought refrigerator doesn’t cool, the compressor is scrapped within a few days, and the new refrigerator finds cracks inside. I would like to ask why there are so many obvious quality problems in the products delivered to consumers through quality inspection. If we can strictly control these problems, the products will not reach consumers. The continuous "problem products" of refrigerator products once again warn enterprises: quality is the foundation of enterprises, honesty is the bottom line of responsibility, and consumers are the "parents of food and clothing" for the growth of enterprises. Whoever does not treat "parents of food and clothing" kindly will "lift a rock and drop it on his own feet".
Especially for online shopping customers, due to improper logistics and transportation, consumers are the problem products when they receive the refrigerator, such as less drawers and screws, scratches on the refrigerator when they open the package, and the refrigerator door falls off, etc. Some consumers even report that there are discarded plastic bags and other sundries in the newly bought refrigerator, which is so dirty that consumers suspect that the newly bought refrigerator is second-hand goods returned to the manufacturer. Here, we call on the sellers of home appliances online e-commerce to contact the refrigerator manufacturers to standardize and systematize the logistics and transportation of refrigerators together, so that consumers can buy with peace of mind and use peace of mind.
Consumer comments:
1. The quality of Haier casarte BCD-318WSCV is very poor. It was only four days, and the refrigeration temperature kept above 15, and today it reached 20. Hurry to find the after-sales service, the maintenance worker came and said that it was really broken. The new refrigerator, which is only four days old, told me that it was broken. Our consumers have become your test base. Please explain. Good advertising is not the quality!
-Xuan wants to call Baidu to know.
2. In the past, consumers trusted Haier’s propaganda. Haier is an international brand, and its product quality and after-sales service should be guaranteed. But now, it seems that not only the quality of Haier’s products is not guaranteed, but Haier’s after-sales service is even less humanized. It seems that after-sales service is not to solve consumers’ problems, but more like a "show", ostensibly "sincere forever", and there is no integrity at all. Haier’s products are so "unsafe", "unreliable" and "dishonest" that people can’t rest assured of consumption.
-Legal Network
3. The renovated house moved in years ago. On January 10th or so, Haier casarte BCD-356W bought by Gome was delivered home. I have been using many Haier products since 1990, and I always feel that the quality and after-sales of this brand are reassuring. I didn’t expect that there was something wrong with the high-end Haier products I bought this time!
Four or five days after the brand-new refrigerator was used, the freezer went on strike. Looking for Haier’s after-sales maintenance personnel, it was said that it was a quality problem, so I dragged it back and changed it with Gome. It took nearly 20 days in the middle, and it was urged countless times. Finally, the new refrigerator was delivered home before the Chinese New Year. I thought I could sit back and relax. I woke up this morning and found that the freezer was not working again. The electronic temperature control panel showed "H". Like the first time, many things in the refrigerator have thawed. When the phone call was made, the maintenance personnel came to the door soon. When they checked, it was another quality problem, and they said they would drag it back for repair. It has been less than four months since the last time there was a problem and the new machine was replaced. This is what Haier calls a high-end product. !
-Heroes Victory Home
The quality of Meiling refrigerator is too poor, and the surface of each refrigerator is damaged, and the quality is not good. The Meiling smart refrigerator I bought was used for less than half a month, and the compressor broke down, and the wires inside were burnt out. After several days, no one solved the problem for me, which was so irritating that there was no place to complain. How can it be so dishonest and still a big enterprise?
-Brand Shijia. com
5. On October 4th, 2010, I bought a LG refrigerator with opposite doors, the model of which is GR-A2275NJP. On July 13th, 2011, the repairman contacted me to inquire about the refrigerator failure, and the repairman told me that the refrigerator was blocked. After my consultation, the repairman told me that the failure had nothing to do with home use, but was caused by the poor workmanship when leaving the factory. The next day, the door-to-door maintenance was not repaired. After the repairman left, he found that the refrigerator was still not cooling, and it was exaggerated that there was a non-stop situation again, saying that he would take the maintenance away, and there was no other statement. Now the refrigerator is thrown at home, and there is no place to put a lot of frozen things in the refrigerator. The product has such a big quality problem nine months after purchase, which makes people wonder whether the quality of LG’s overall products can be deceived and deceived. If it passes the warranty, it will be charged again. Please don’t let customers bear the consequences of the problems caused by your reasons.
-315 hotline
6. The energy efficiency standard of my beautiful refrigerator is Grade I, and the temperature is set at intelligent temperature control. Now it is basically stopped for 30 minutes and started for one hour. After calling the after-sales, it is actually normal. There is a gap between the door of the freezer and the refrigerator box, which causes air leakage in the refrigerator. If the refrigerator is thawed for a week, thick ice will form on the refrigeration tube of the refrigerator. Sometimes, the drawers in the refrigerator are frozen and cannot be opened. The noise of starting is huge. For the first time, I invited the after-sales staff to my house. I was told that the refrigerator door was deformed and I asked to replace it at my own expense. I agreed, and I changed five refrigerator doors in a row, one of which was more deformed than the other. Finally, the after-sales staff used a hair dryer to blow the sealing strip of the refrigerator out of shape, thus achieving the sealing state between the door and the box. But in this way, it only lasted less than a month, and there was a gap between the sealing strip and the box. There was no way. I had to find the magnetic strip myself, grind it into an oblique angle with a millstone, and stick it on the sealing strip of the refrigerator to temporarily block the gap. Invite the after-sales staff again. After reading it, the after-sales staff said that there was no other way but to plug the gap between the refrigerator box and the door with glass glue. I really couldn’t accept this solution. After calling Midea’s after-sales, they kept saying, let the master come to our house to solve the problem, and the only way for the master to come to our house is to use glass glue.
-Sina Digital Forum
7. In July this year, I bought a three-story Haier refrigerator for 3,300 yuan. After I bought it, I realized that the noise was extremely loud, and it made a violent noise every few seconds. At first, I wondered if it was caused by the high frequency of opening the refrigerator door. Who knows that I haven’t opened the refrigerator door much now, but it still keeps barking. Moreover, it consumes a lot of electricity. In the past, 70 yuan was enough for electricity without refrigerators, but now it costs 145 yuan. I called Haier, and the worker came to the door and insisted that it was normal to have noise. I said that when I opened the door of the refrigerator, the light didn’t come on immediately, but it took 2 seconds to come on. Is this normal? The answer is normal. I get it. I dare say that this is Haier’s technology, not to mention the world Haier.
-Sina Fujian
When will electrocution and refrigerator explosion be the end?
Buying home appliances is to make life more convenient and comfortable, but if the refrigerator you buy becomes an untimely bomb at home, who dares to use life as an experiment to support domestic products? However, accidents in the refrigerator market have occurred frequently, especially in the past two years, and there are often reports of refrigerator safety accidents. For example, the explosion of Meiling refrigerator in 2009, Samsung’s "self-explosion" refrigerator, and two explosions of Haier refrigerator last year all made consumers shudder. In those days, Zhang Ruimin once swung a hammer to smash the unqualified Haier refrigerator, which became a widely circulated corporate legend. Now Haier refrigerator has become the number one in the industry, but such a serious accident still occurs. Is it necessary for Zhang Ruimin to swing a hammer again to smash the quality problem of Haier refrigerator? In just half a year, two teenage girls were electrocuted because of the leakage of electricity in Haier refrigerator, losing fresh and innocent lives and bringing endless pain to their families. What is reflected behind it is that Haier lacks the consciousness of large household appliance enterprises and ignores quality problems, which leads to frequent accidents. According to the survey results initiated by online media, 81.5% netizens think that Haier should take full responsibility, 69.3% netizens say that they will no longer buy Haier refrigerators, and strongly demand that Haier give a responsible statement about the incident and give justice to the victims.
Consumer comments:
1. According to Shandong News Network, on August 16, 2010, an 11-year-old girl in Yongfeng County, Jiangxi Province was caught by a refrigerator shell with strong current when she was picking up something near Haier refrigerator, and she was unfortunately electrocuted. It is reported that the Haier refrigerator model of the deceased Liu Siqing’s home is BCD-196TDXZ, which has been used for more than a year. During the period, some villagers repeatedly told Liu Siqing’s parents that they would feel electric shock when approaching the refrigerator. However, because the two parents personally approached the refrigerator for many times, they did not feel electric shock, so the hidden danger lurked until the 11-year-old girl died.
2. Earlier, according to Guangdong Meizhou TV Station, on February 1, 2010, Ye Yanhui, an 8-year-old girl from Nancun, Shishan Village, Meixian County, was electrocuted while opening Haier refrigerator. Ye Yanhui’s father told reporters that this refrigerator was purchased by him in a business firm in Meicheng on August 29th last year. A few days after I bought it, I found that there was a leakage problem in the refrigerator. Haier dealers replied: "This is ultra-low-pressure, and it doesn’t matter." Ye Yanhui’s family said that after receiving the reply from the dealer, they also put down their hearts, dismissed the discharge phenomenon of the refrigerator and used it as usual every day. But what they never dreamed of was that it was this refrigerator that took away their only child.
3. According to Hubei media reports, on March 9, 2009, in an electrical appliance store in Xu Dong Road, Wuchang, Wuhan, Hubei, customer Ms. Lu swung a hammer and smashed three Haier refrigerators in the store in public. The reason why Haier refrigerator was smashed was because the Haier refrigerator in Ms. Lu’s home suddenly caught fire and caused a fire, which led to the unsuccessful claim for financial damage.
4. On the morning of September 26, 2010, a fire broke out in a resident’s home in Haidian, Beijing, causing two residents to be trapped at home. The residents said that the newly bought Haier refrigerator at home exploded and caused the fire. It is reported that the refrigerator was ordered from the Internet, and it just arrived the night before. Just after one night, it exploded.
The glass door of the freezer of the two-door Bosch refrigerator that I just used for three months burst, which was terrible. The 400 was very tough and had to change the door, but the whole machine was not changed.
-anonymous SOSO ask
6. My refrigerator is Haier BCD-551WB. It has been used for more than a year, and the inner container of the door and the inner container of the box broke with a loud noise. Now it is being processed. After the sale, it is said that this model has been discontinued, so let us add money for a new one, but according to the market price, we have to add a lot of money.
-Walking in the Rain and Bubble Haier Forum Network
7. When repairing the refrigerator, I suddenly encountered an explosion accident and my face was blown up. Afterwards, the maintenance worker Liu took the refrigerator manufacturers-Hefei Meiling Co., Ltd., an electrical appliance company in Ganzhou and Xu, a dealer, to court. On September 21, 2009, when Liu was repairing a certain model of Meiling refrigerator, the refrigerator gas compressor suddenly exploded, causing his face to be injured. He repeatedly asked Hefei Meiling Co., Ltd., an electrical appliance company in Ganzhou and Xu, a dealer, to compensate for the losses, but all failed. On July 29, 2010, Liu sued the above three to the court.
—— Xinhuanet
8. Samsung Baidian reappeared the scandal a few days ago. After the air conditioner quietly evacuated from South China, the news that "Samsung Jiperu brand series refrigerators blew themselves up and recalled 210,000 units worldwide" recently damaged the brand image of Samsung, and also cast a shadow over the "tepid" white electricity business. Just announced the recall of the "explosion" hidden refrigerator sold in China, then denied that the problem refrigerator was sold in China, but the model, quantity and delivery time of the problem refrigerator were inconsistent.
-Sohu IT News
9. Meiling refrigerator broke down just after the warranty period, and the same problem continued to break down after being repaired, and the second maintenance was more expensive than the first one. The consumer asked a few more questions and was called "unreasonable" after the sale. What happened? Everything will be fine when the refrigerator is sold? What kind of service attitude is this?
-Shengzhou News Network
10. The refrigerator broke down in less than one year after purchase, and the problem was not solved after several repairs. On the morning of the 4th of this month, the refrigerator manufacturer sent someone to repair it. Less than two hours after the repair, the refrigerator exploded and caused a fire, and the rental house burned in a mess. Fortunately, there was no one at home at the time of the incident and no casualties were caused. As the responsibility for the fire accident has not yet been determined, the two sides have disputes over compensation.
-Tencent News
11. The refrigerator has been bought for less than a year, and suddenly it exploded. Is there something wrong with the power line or is there a quality problem with the refrigerator? On the morning of March 8, Mr. Lei, who lives in Zhumu Village, Shiqiao Township, Shuangqing District, Shaoyang City, Hunan Province, reported to our reporter the troubles his family had recently encountered.
-Phoenix Net
Who is playing with "double standards" at home and abroad?
Recently, Siemens refused to admit that it was a quality problem that the door could not be closed. Netizens even questioned that the standards at home and abroad were different, and the quality of products of the same brand might not be exactly the same at home and abroad. This is a problem that many consumers in China have gradually realized clearly, but have never delved into. Netizen "White Ship 1987" said that the Siemens refrigerator incident once again confirmed a sad reality: even a good reputation made in Germany will depreciate in China. How can it be a problem in developed countries such as Germany, the United States and Japan, but not in China? Some netizens hit the nail on the head and pointed out, "These foreign brands think that Chinese will be able to handle it, be easy to deal with, and endure everything that can be tolerated." Double standards at home and abroad, the same thing happened to Haier, the domestic refrigerator boss. In 2009, Haier implemented "double standards" for domestic and foreign market consumers because of "energy door" and "noise door". This "market discrimination" behavior of refrigerator brands is an infringement of consumers’ legitimate rights, and it is also an infringement of fair and just commercial value, which will not last long.
Consumer comments:
1. Luo Yonghao, a celebrity in the field of English education and training, recently broke the news in Weibo, saying that the quality of his Siemens refrigerator was defective, and the refrigerator door was always closed loosely. A stone stirred up a thousand waves, and Luo Yonghao, who has 1.03 million fans in Weibo, immediately got a response from fans. In Luo Yonghao’s Weibo comments, more than 100 fans have reported that similar problems have occurred in their Siemens refrigerators. Up to now, it has been more than ten days since the door of Siemens refrigerator could not be closed, and it has not been effectively solved. Faced with the criticism from Luo Yonghao and many netizens, Siemens Refrigerator only published a brief statement in its official Weibo: Siemens refrigerator doors are occasionally difficult to close, and it has been checked with production, quality control and other departments immediately to confirm that it is not a quality problem. Siemens will provide on-site inspection and maintenance services to users who encounter similar situations. This statement of not acknowledging the quality problem of the product was criticized by netizens as "the sword is biased". In fact, since 2007, many Siemens users have reported the problem that the refrigerator door of the brand is not closed properly on Baidu’s Siemens Post Bar. "Siemens has not generally ignored the product quality in China market." Luo Yonghao said. Netizens questioned that the obvious problem of "not closing the door" should be detected before leaving the factory. Even if it was missed at that time, Siemens should recall or repair it in time to solve this problem after receiving complaints from users.
2. In August, 2009, Consumer Reports(CRs), a subsidiary of American Consumers Union, tested 21 refrigerators. Haier’s actual energy consumption of a refrigerator with a model of HUF138EA, which cost 750 dollars, exceeded its labeling energy consumption level requirement by nearly 70%, far exceeding the energy star voluntary labeling energy-saving standard published by the US Federal Energy Administration. According to the U.S. Department of Energy, during the investigation, Haier took the initiative to confirm a defect in its parts, which caused some types of refrigerators to consume more energy than the indicators presented to consumers. According to this consent judgment, Haier agreed to notify the affected consumers, repair the defective products on site free of charge, and make a "voluntary donation" of $150,000 to the US Treasury. I have to admit that Haier’s response in the American market is very rapid and its attitude of admitting mistakes is excellent. However, Haier refrigerators actively admit their mistakes and make pledges in the American market, but they have been slow to express their views on the product model corresponding to the domestic market sales, whether there are quality defects in related parts, whether the energy efficiency is qualified, and so on, but they have never had any reasonable explanation for domestic consumers.
3. The refrigerator is Haier’s fist product. For many years, Haier talked about the quality story of "smashing the refrigerator". However, a few days ago, Haier’s totally different reaction attitude to the US market and China market on the "Energy Gate" incident made domestic consumers feel chilling. As an internationally renowned home appliance brand, it treated consumers in different markets differently for the same product quality problem, trying to hide their ears and get away with it.
-public network
Siemens is "tight-lipped" and does not admit its mistakes. The quality of products of the same brand may not be exactly the same at home and abroad, which is a problem that many consumers in China have gradually realized clearly, but have never delved into. Luo Yonghao, a celebrity in the field of English education and training, recently revealed in Weibo that there was something wrong with the quality of his Siemens refrigerator, and the refrigerator door was always closed loosely. Subsequently, one or two hundred Siemens users reported that their Siemens refrigerators also encountered similar problems. Many netizens also uploaded videos of their Siemens refrigerator doors not being closed properly. In the face of criticism from Luo Yonghao and many netizens, Siemens published a brief statement in its official Weibo, saying: "Siemens refrigerator doors are occasionally difficult to close, and have been checked with production, quality control and other departments to confirm that they are not quality problems. Siemens will provide on-site inspection and maintenance services to users who encounter similar situations. "
-Sohu news products
How can it be a "maintenance bottomless pit"?
If there is a problem with the refrigerator product, the after-sales call can only be for maintenance, and it is difficult to return the goods. The key is that it can be repaired once or twice. I am afraid that someone will be sent every time I call. Every time I repair it, I will find a problem and I can’t completely repair it. It won’t take long for other problems to appear. If I fix it here and there, will there be problems? Are the maintenance personnel not qualified or the product quality is defective? Without an answer, consumers have no ability and energy to find out the answer. The most terrible thing is that the refrigerator has just passed the warranty period, and even needs to replace the compressor. It is a pity to throw it away without maintenance. Consumers can only pay high maintenance fees again and again, and maintenance costs a lot of money. How many times can consumers tolerate maintenance a year? Consumers who buy such refrigerators really can’t afford to get hurt.
Consumer comments:
1. Recently, Mr. Li, a netizen, reported that a Samsung refrigerator he bought just passed the warranty period, and the defrosting system broke down. It was repaired four times in succession, but it was never repaired well. Mr. Li said that in 2007, he bought a Samsung large refrigerator with opposite doors, which cost more than 10,000 yuan. Unexpectedly, after only one year of use, the refrigerator frequently broke down. For this reason, Mr. Li’s family did not bother. "Just after the one-year warranty period, there is something wrong with the defrosting system of the refrigerator, and it can’t defrost automatically." Mr. Li said that the maintenance staff changed the defrosting device and the refrigerator was better for a while. But after half a year or so, the old problem appeared again. This time, the maintenance staff changed the sensor. "It has been repaired twice, and the problem should be repaired neatly." Mr. Li said that after half a year, the refrigerator broke down again. In this way, the refrigerator broke down four times in succession and was repaired four times.
Repeated repair of refrigerators makes people angry, and after the warranty period, maintenance personnel charge high door-to-door fees and maintenance fees every time, which is even more unacceptable to Mr. Li. Mr. Li said that two days ago, the defrosting system of the refrigerator failed again. "I am considering simply changing a refrigerator."
2. In the LG refrigerator post bar, many netizens reported the leak in the refrigerator, and one of them recorded his "tear history". I bought a double-door refrigerator in 2008, but it didn’t cool in September 2010. After repeated urging, the maintenance personnel came to the door for inspection in mid-October, and it was repaired at the end of October, at the expense of 800 yuan maintenance. However, the same fault occurred in March 2011, and it also took 800 yuan a month to fix it. A month after the repair, the same fault occurred again. Finally, the netizen sighed, "Isn’t this cheat people? Don’t I have to spend 800 yuan a month to use the LG refrigerator in the future? " .
3. On June 5th, 2011, the LG refrigerator purchased by Tao Lei was not cooled for the third time. When I came back from a business trip, I came into the kitchen with a foul smell, and a pool of smelly water in the ground flowed down from the freezer of the refrigerator, but it was a pity that two boxes of big prawns were sent by Yantai friends. " In desperation, Tao Lei called 400. The next day, LG maintenance personnel came to the door to check, saying that the reason for not cooling could not be found at the scene, and they needed to move back to open the item-by-item inspection. The reporter saw the maintenance fee receipt. On June 8th, the maintenance personnel charged 450 yuan for replacing the electronic valve, filter and charging refrigerant, and the seal was "Jinan Xintianbao Refrigeration Equipment Co., Ltd.". On July 22, just over a month, the refrigerator broke down and stopped cooling again. The maintenance personnel said that the compressor was scrapped. According to Ms. Tao, during the last maintenance, the maintenance personnel considered whether it was a compressor, but the test confirmed that the electronic valve was broken. "Since the refrigerant has been filled, will the compressor be completely scrapped within one month?" Tao Lei questioned this. The maintenance cost of replacing the compressor by 1,000 yuan makes Ms. Tao feel worthless. But she had to post online and ask the media for help.
4. My Bosch refrigerator was bought in 2008. Recently, it was found that the freezer was frozen, and the newly bought tomatoes were covered with frost. What happened?
-huabang digital commune
I bought TCL refrigerator five months ago, and now there is thick ice on the upper and lower floors of the refrigerator. After TCL maintenance personnel check and replace the parts, the upper and lower floors of the refrigerator are still frozen. I continued to call TCL maintenance personnel to check and repair several times. The last time, the maintenance personnel changed parts in my refrigerator. The next day, the left fuselage of the refrigerator was hot, and it made noise during refrigeration, and the coldness was not enough. These were not available before replacing parts. Repeatedly asked the maintenance personnel to fix these situations, but the maintenance personnel said it was normal. The refrigerator has been repaired for several months, but it has not been repaired, which shows that the refrigerator is basically unqualified and requires the manufacturer to return it, but now there is no way to complain and I don’t know how to deal with it.
-Zizi Dongguan Sunshine Network
6. On April 28th, I bought a TCL refrigerator. At first, it worked well, but then it often froze. The upper part of the refrigerator was used for fresh keeping, but it kept freezing for more than two months. I called TCL maintenance personnel to repair it, but they didn’t fix it many times. Later, the service attitude was very poor or even they didn’t come to repair it directly. —— Complaint number: Rx211302, Ms. Xu’s hotline 315.
7. The quality of TCL refrigerator is so poor that it broke down in less than half a year after being bought, and it has not been repaired for four times, and the after-sales ones are too rubbish. I used the same phone to call TCL’s after-sales service phone, but after a few days, I actually said that I had no record.
-Baidu knows > electronic digital anonymity
8. The first floor of my Haier BCD-236H refrigerator can’t be frozen, and the second and third floors are normal. Turn the thermostat to the maximum (coldest) number, and the situation has improved, but the rear part of the refrigerator is frozen. Haier people came, opened the back cover and touched the copper tube, saying that the compressor was broken, and nothing else was checked. I don’t feel right. If the compressor is broken, how can the refrigerator freeze? ? It should be the thermostat or capillary or freon. A compressor needs to be repaired in 690 yuan. It’s dark.
-ZYMEN a lot of forums
9. On April 17, 2010, Jiafulai Electric Appliances in Mianyang, Sichuan purchased a refrigerator of Aucma BCD-185GFA. The complaints were summarized as follows: 1. The noise caused by minor problems could not be completely solved. Up to now, the noise is sometimes big and sometimes small, which is distressing. 2. The maintenance personnel are seriously irresponsible. 3. The refrigerator first accumulates water and then freezes, and it can’t be used normally after two back-opening repairs. Until now, the refrigerator has been bought for less than 10 months, and I have witnessed that the foaming layer of the refrigerator has been dug up, and the more it is repaired, the worse it is.
—— Complainant: Ms. Liu
10. The Bosch refrigerator at home has had problems since it was used in 2008. After inviting Bosch’s maintenance personnel to check at home, I learned that the maintenance cost is more than 600 yuan. Just half a year after the warranty period, such a big problem has occurred, and the maintenance cost is so expensive and unreasonable.
-Mr. Shan Qilu Net
11. I received a phone call saying that the Toshiba refrigerator is after-sales service. The original capacitor of the refrigerator is easy to overheat and be damaged in summer, so I agreed to replace it at home for free. One week after the replacement, the refrigerator stopped cooling. When I called, it was the same young man who took the refrigerator away. Sometimes I feel very strange. Is it a coincidence, or is it a man-made fault to make money?
—— Tianya Community wanlaosi 2010, 12 and 20
12. On May 13th, 2007, I bought Haier BCD-215YDE refrigerator. In April, 2008, it was frozen and repaired for free. On April 27, 2009, the freezing stopped. The maintenance master said that the motherboard was broken, and the motherboard was replaced for free. On November 12, 2010, it was discovered that the refrigerator was turned into a freezer, and after the warranty period, 320 yuan had to pay for it. For three and a half years, it broke down once a year, and all the broken parts were primary parts. Haier, what’s wrong with you?
-A Xing Nantong Forum
13. In May, I bought Haier Happy Prince BCD-206SY household refrigerator. In September, I found that the refrigerator compressor didn’t work. On September 9, I called Taiyuan after-sales, and on the 10th, I sent maintenance personnel to visit the refrigerator at noon. I was told that a relay in the refrigerator was out of order and charged 50 yuan. At 3 o’clock in the afternoon, the work was not normal, and Haier sent another maintenance personnel, saying that the compressor was broken. What puzzles me is that the compressor is broken. Why didn’t the maintenance personnel who came here for the first time overhaul it? Why don’t they bring instruments and tools when they come to repair home appliances? Haier group, which has tens of thousands of professional maintenance personnel, unexpectedly came to two different maintenance personnel on the same day and at different times and drew two different conclusions. I have repeatedly negotiated this matter with Haier Group after sale, and I have shirked it for any reason. -xhy China appliance maintenance forum
14. I bought a Haier BCD550WF two-door freezer last year, and it broke down after one year’s use. First, the freezing temperature can only reach MINUS 89 degrees, and the frozen items melt, and it costs a lot of electricity. After the repair of Hua 430 yuan, the problem has not been solved.
-Tianji Netizen Tianji. com
15. On May 14th, Haier refrigerator was repaired (without refrigeration). After it was repaired (at a cost of more than two hundred yuan), it had the same problem (without refrigeration) and was repaired again (free within three months). Today (August 11th), I told you that it was something else, and it would take more than seven hundred yuan to repair it.
-Fishy Xiamen Xiaoyu Community
16. When buying Midea, the seller swore that the product was ok, and would not change the product after receiving the money. Midea 4008899315 played Tai Chi and promised to reply for 24 hours, but the matter went away and called names after the sale.
-333111555 Unpopular Household Appliances Forum
17. I bought Midea BCD-179CM for less than a year, so I repaired it n times. On August 19th, 2009, after the sale, I said that it was impossible to repair it, so I had to change the machine. Then I was given an appraisal certificate, asking me to change the machine. After the old machine was handed over, the headquarters asked me to wait. After that, it was silent until now, and it was fruitless after chasing n times. This kind of service is really disappointing, so don’t buy a beautiful refrigerator in the future.
-Baidu Post Bar > Midea Refrigerator Bar 119.125.170
18. Beautiful, I feel dizzy. They said that the water in the refrigerator can evaporate, and as a result, the water in the back area of my refrigerator stinks. I wanted to remove it and clean it. I found that the screw was very strange, so I called to ask. They said that the screw is a special screw, which means that ordinary people can’t remove it. If someone is asked to remove it, it will cost 30 yuan. Isn’t it killing people to install that special screw? Maybe it will cost 30 yuan every time we clean up the water in the back?
-Baidu Post Bar > Midea Refrigerator Bar 58.42.2
19. My friend bought a Panasonic refrigerator in 2008. In 2010, Panasonic announced that the recalled product included the model he bought. After-sales of Xiamen Panasonic was super bad, and it was not repaired until July 2011, and the attitude was bad.
-Kowloon Luminous Cup Grand Zhoushan
20. The Panasonic refrigerator C25VG1, which was purchased in 2008, has been repaired twice at present. The first time, it was frozen at the beginning of the year and was pulled back to replace the electromagnetic valve. After the repair, it was refrigerated normally. The second time: two weeks after the maintenance of the cold storage room, it was found that the greenhouse was frozen, and at the same time, the LCD panel found that the variable temperature could only be adjusted by 1-4 degrees, so the control panel+LCD panel+damper was replaced, and a large bottle of bottled water was placed after the maintenance. The panel was set to 1 degree, and there was no freezing phenomenon. After the last maintenance for about 3 weeks, it was found that the bottled water (large bottle of Nongfu Spring) placed in the greenhouse was seriously frozen again, turned into ice lumps, and the fruits and vegetables were all damaged by ice. So the maintenance was reported again, and the staff came to the door for testing. The panel showed that the temperature was 1 degree. At the same time, when the compressor was not working, the measured temperature was about 0.6 degrees below zero. The staff took photos and said to report to the manufacturer. What is irritating is that the manufacturer replied: This is a normal phenomenon. It is only recommended to prevent meat, vegetables and water from changing the greenhouse.
-yjxing 325 home appliance forum
When is it no longer difficult to complain about rights protection?
After complaints about refrigerator products, maintenance personnel and manufacturers often insist that it is normal, and there is no appraisal department to give consumers free appraisal and rights protection, so you can’t tell the pain. However, consumers are vulnerable groups, and manufacturers do not admit that there is a problem with the quality of products. They have already paid the money, so they can only suffer from yabakui if they do not return them. At most, they can complain to people around them. What else can they do? Complaints will not be resolved, and consumers will only be forced to smash the refrigerator to vent their anger. For a large enterprise, there are defects in individual products and models, which is not something shameful. We should provide reasonable maintenance service or recall to truly solve the substantive problems of consumers.
In particular, if there is an accident, no one will solve it unless the incident is serious. At most, it is a private compensation. However, the manufacturer refuses to admit that there is a problem with the product, even if the compensation is only aid, it is not compensation. Aid a refrigerator, but who will bear the other consequences after the refrigerator accident, such as house fire, burns or injuries or even death, it is difficult to get a claim from the enterprise. There is no authoritative organization to give the test results, and there is no statement. The facts are basically covered up, and you can’t get the real answer at this time. On the issue of double return, actually, when it comes to every consumer, the number is not big. Even if people return it twice, it is not big. This is almost a crisis public relations with the lowest cost. What can a defenseless consumer do? I hope that relevant departments will really support consumers and make it easier to safeguard rights.
Consumer comments:
1. At the end of June, I bought a Haier refrigerator in Suning Mall, Xinjiekou, and it worked normally for the first 20 days, with only the sound of water gurgling. On the 21st day, when the refrigerator was working, the noise suddenly became very loud, so I began to call the customer service and let them come to see it at home. On August 1st, Haier’s maintenance staff finally came to see it. The maintenance staff said that the sound was loud and abnormal. This machine should be very quiet, but it can’t be repaired at home, and it can’t be adjusted until it is towed back to the factory. The next day, I said it was fixed, and when I dragged it back, the noise was even louder. I called again, and this time I strongly demanded to change the machine. The customer service said, "We’ll send maintenance personnel to have a look.". We usually only have people at home on weekends, and then we wait until the weekend, and the second maintenance worker comes. At that time, the machine didn’t work and our roof was under construction. Under such circumstances, he said that the refrigerator was normal. I was very angry. The maintenance staff said, "If you don’t feel at ease, you can check our machines. All of them are up to the national standard.". Is it too irresponsible to say this?
-sharing Baidu space in Tianming fog
2. The newly-bought Panasonic refrigerator C29WP1 was produced in February 2011, and it has been emitting persistent tinnitus since it was powered on, especially at night. Call the manufacturer to send a maintenance worker, and even shamelessly say that this sound is very normal, it is the sound of compressor working. I checked many forums and found that many packages had the same experience as me, and some were exchanged for goods, but there were other problems in exchange.
——ZOL Home Appliances Forum peipei0070
3. On February 5th, 2011, my husband and I went back to our parents’ home to pay New Year’s greetings. When we left, there was a piece of meat frozen in the refrigerator. When my neighbor came back from the grave, he found thick black smoke coming from my house, so he immediately informed our family and relatives to organize fire fighting and immediately called 119. The fire was put out in time with the help of neighbors and fire brigade. It was identified by the fire brigade that the fire was caused by the explosion of the refrigerator, and the home appliances in the main hall were burned out, and the rest of the rooms were also smoked into coal kilns. The refrigerator has only been purchased for about a year. Afterwards, we found the local Haier after-sales service department. Haier after-sales service personnel promised us to compensate for our losses: compensate our burnt-out home appliances such as TV, air conditioner and refrigerator, and pay us an extra 2000 yuan. We haven’t agreed yet. Before 3.15, people in Haier’s after-sales service department had been promising to compensate us for our losses, but what we didn’t expect was that after 3.15, Haier’s after-sales service staff only admitted to compensating us for a refrigerator and 2000 yuan.
-Sticking xiyangsunfei (wild cat)
On August 14th, Mr. Li, a citizen, told this newspaper that the Siemens refrigerator that his family spent nearly 10,000 yuan on was not only of poor quality, but also of disappointing after-sales service.
On the morning of July 27th, Mr. Li was awakened by the loud noise of the refrigerator. When he went to the kitchen, a bag bulged out on the right side of the refrigerator. Seeing this situation, he immediately contacted Gome Xintianlong Store. "The mall staff asked me to call the Siemens after-sales service center." Mr. Li said. On July 31st, Siemens after-sales staff made a door-to-door inspection and said that this kind of fault was encountered for the first time, and they would report it to the headquarters and reply in three working days. "At that time, they also filled out the maintenance order." Mr. Li said and took out a maintenance list. The column of "Service Description" said: "The right side of the refrigerator protrudes about one centimeter."
6. On August 7th, Mr. Li dialed the telephone of Siemens after-sales service center again. Under his repeated urging, the staff visited the house again and also filled out a maintenance form. This time, the column of "Service Description" added some contents: "The left door of the refrigerator has a deviation of about 6 mm from the body, and the refrigeration door and the freezing door are not in the same plane." A week later, Siemens after-sales service center called and told Mr. Li: "The deformation of the body is due to too much foaming agent injected during production, but it does not affect the use, which is normal."
-Sina Finance
7. Who is in charge of quality issues? At present, the biggest controversy between Siemens and refrigerator users focuses on "whether the door is not tightly closed is a quality problem or the consumer’s improper force". The reporter of "China Enterprise News" learned that to solve this dispute, it is necessary to carry out special tests on the air tightness of the refrigerator and the adsorption force of the refrigerator door. An engineer from China Household Appliances Research Institute, who did not want to be named, pointed out that the refrigerator door was not easy to be closed, which was reflected by Siemens users. In addition to the air tightness, the adsorption force of the refrigerator should be tested, which needs to be carried out after 100,000 refrigerator door opening and closing tests have been completed. However, it is difficult for individuals to directly entrust a national third-party testing agency to test the air tightness and adsorption of refrigerators, and the testing cost is also a huge expense. Lawyer Wang Shuyun of Jiangsu Yibang Law Firm believes: "The way to solve the problem is for consumers to sue in court, or complain to the industrial and commercial departments and the Consumers Association, and they will issue a power of attorney for testing." Regarding the question of consumers’ quality, Siemens Home Appliances sent a statement to China Enterprise through a public relations company, saying: "Siemens has a strict quality supervision system, and all refrigerators listed on the market also meet the relevant national standards and have passed the quality inspection."
-Sina Technology
8. On October 17th, 2010, my Haier refrigerator exploded. This explosion also opened my eyes. I didn’t expect Haier refrigerator to be so powerful. Every time I think about it, I get scared, sighing that it’s a good thing that people are not at home, otherwise it will really be painful for a lifetime. This refrigerator hasn’t had any trouble since it was bought in 1996 until it exploded. The manual doesn’t indicate the service life. Even if the time limit is up, you can have trouble, and you don’t need refrigeration. Why should it explode? If Haier’s refrigerator is going to explode after years, who will dare to buy you On behalf of Minister Han, Haier said that the subsidy was 9,600 yuan, which was far from the loss of my family. What’s even more ridiculous is that he even said that the 9600 was subsidized only because we were Haier users, and Haier was not responsible for the refrigerator explosion. This seems so ridiculous, just because this refrigerator has been used for 14 years, Haier actually shirks its responsibility, but the normal service life of the refrigerator is between 12 and 16 years. How can this be explained?
—— comment area on current affairs of cat flutter in Zhongsou Forum.
9. Liu Siqing, a girl from Yongfeng County, Jiangxi Province, was electrocuted. After the appraisal results came out, Liu Siqing’s family and the person in charge of Haier store in Yongfeng County negotiated compensation. The other party asked them to submit a detailed accident report to explain the ins and outs of the matter and put forward their own demands. However, the accident report submitted by Uncle Liu Siqing was rejected on the same day, and Haier asked Liu Siqing’s family to change the word "compensation" mentioned in the title of the report to "assistance", otherwise, the negotiation ended here. From "compensation" to "assistance", it is from the perspective of service providers to the perspective of high-ranking charity givers, and it is even more important to shirk their responsibilities.
-Nanjing Fortune Network
10. It is difficult to coordinate the amount of compensation for the unprovoked explosion of the refrigerator: the family and friends who heard the news were glad. "Fortunately, there is no one at home, otherwise the consequences will be unimaginable." Mr. Liu doesn’t understand. This refrigerator was bought at a brand counter in July last year for more than 1,700 yuan, and it has been used well. How can this happen? After much deliberation, Mr. Liu called the brand counter. After-sales personnel rushed to the scene to deal with it, and the manufacturer said that it would be responsible for it, but there was a conflict between the two sides because of the large difference in compensation amount. The manufacturer said that the compensation was 19,300 yuan, while Mr. Liu thought that his house was seriously damaged, including painting the wall and other electrical appliances, and at least 40,000 yuan was compensated. The two sides broke up in discord, so Mr. Liu had to complain to Boxing County Consumers Association for help.
—— Lubei Evening News
11. LG refused to compensate for the damaged refrigerator after sale. The refrigerator can only be used as a cupboard: the reporter called LG’s after-sales service number 400819999 to learn about the situation. LG said after sale that it had received a complaint from Mr. Hu, but after investigation, it was concluded that LG was not responsible after sale. When the reporter asked about the details, LG asked the reporter to contact LG’s after-sales service department in Qingdao. The reporter also contacted the after-sales service department of LG Qingdao. A staff member surnamed Wang in the after-sales service department of Qingdao told the reporter that Mr. Hu’s complaint was true and admitted that the deformation of the inner wall of the refrigerator was caused by fluoride addition. He said that it is normal to add refrigerant to the refrigerator, causing certain deformation. They also talked with Mr. Hu about compensation before, but the two sides did not reach an agreement.
-Qingdao News Network
12. LG refrigerator compensation: During the warranty period, my LG refrigerator was repaired three times from December last year to today, lasting four months, including July, August and September, when the refrigerator was most needed. All the main parts of my refrigerator have been replaced, including compressor, thermostat, computer board, display board and so on. In the meantime, the service attitude of the maintenance personnel is very poor, and they have been procrastinating and not talking about credit. I call once a week and tell me to reply within two or three days and within one week, but no one has ever replied. In recent months, there has been a new saying every week, saying that what parts have been applied for me and I am still trying, so can the machine with all the parts disassembled still be trusted? How can LG compensate me for such a problem?
-Baidu knows
13. Haier refrigerator problem! Request to return the machine and get compensation: the sealing strip groove of the sealing strip of the freezer compartment of the refrigerator is not matched, which makes the door of the freezer compartment not tightly sealed. The marked power consumption of the product is 0.39 kW h/24h, which is actually 1.7 kW h/24h to 1.8 kW h/24h, and the freezer compartment is severely frozen, making it difficult to draw the drawer of the freezer compartment. These situations will only be gradually discovered by consumers in the process of use, and it is impossible to return the goods within fifteen days. I asked Haier’s after-sales staff to check and said that the refrigerator was placed in the kitchen and the sealing strip was aging due to heavy oil smoke. When I asked why there was no such situation in the refrigerator under the same conditions, they couldn’t answer. I also asked to send another master to check the reason. The result was not caused by lampblack, but the product itself. This situation causes the compressor to start frequently, which affects its service life. I demand to return the compressor and compensate for the lost electricity fee during the period. But the after-sales service department said that it had been more than fifteen days and could only be repaired. I think this is what the merchants say and it is unfair to consumers.
-520552000000-dimensional home appliances forum
14. Haier’s after-sales maintenance of the refrigerator scratched the door and refused to replace it. 280 yuan: On the morning of November 13th, Mr. Wang, who lives in Shijiamingyuan Community, High-tech Zone, reported: "My Haier refrigerator, which has been in use for five years, broke down and was sent for maintenance, and the maintenance personnel scratched the refrigerator door on the way. I asked the maintenance staff to change the door or pay compensation, but the maintenance staff told me that this type of refrigerator has been discontinued, so it cannot be replaced. " In this regard, the staff of the after-sales service station said that Mr. Wang’s claim for compensation was too high for them to accept.
—— Weifang Evening News
When can the recall of home appliances be implemented?
Cars have been recalled. Why hasn’t the domestic refrigerator industry been recalled yet? When a manufacturer receives a complaint, it should take it seriously. If it is confirmed that it is a product problem and threatens personal safety, it is much less to recall and repair in advance than to damage the brand image and lose the trust of consumers. But also to give consumers a satisfactory explanation, so that consumers can trust this manufacturer more, and blindly covering it up will make consumers worried and no longer trust this brand. Car recall is not a new thing in the United States, Europe, Japan, South Korea and other countries. In these recall cases, most of them were voluntarily recalled by manufacturers, but some of them were forced to recall by NHTSA because of the influence of NHTSA or through the court. But so far, China has not formally introduced a recall system for IT, digital products and household appliances. Faced with product quality problems, domestic household appliances enterprises have not taken the initiative to recall products, although they will provide consumers with free replacement or even double compensation services. Many manufacturers will also charge consumers maintenance fees on the grounds that "the products have exceeded the service life recommended by the state". Due to the lack of system, disputes caused by quality problems of household appliances occur from time to time, which not only prevents consumers’ rights and interests from being better protected, but also leaves institutional obstacles for enterprises that implement recalls. Therefore, it is urgent to implement the recall system of household appliances that meets international standards as soon as possible. Encouragingly, the "Regulations on the Management of Household Appliance Product Recall (Draft for Comment)" drafted by AQSIQ has been released recently. The draft for comment stipulates that,Producers should fulfill the obligation to recall their home appliances, and the recall measures of home appliances by production enterprises in China should be equivalent to those abroad; If the recall is not carried out according to the regulations, a fine of less than 30 thousand yuan will be imposed. The recall of refrigerators from foreign companies has set a good example. When will domestic companies keep up?
Consumer comments:
1. In November, 2009, a double-door refrigerator owned by Samsung was recalled worldwide due to a "self-explosion" incident in South Korea. Among them, there are six models of refrigerators in China market, with an estimated total of 32,000 units. This is the first large-scale recall in the domestic refrigerator industry due to product safety problems, and it is also the first recall case in the domestic household appliance industry except laptop batteries.
2. On January 26th, 2010, Sharp Corporation of Japan announced that it would recall about 975,000 refrigerators of 48 models due to potential safety hazards. The refrigerators involved in this recall were produced from 1996 to 2001, and all of them were opposite-door refrigerators. It is estimated that 430,000 units are still in use. The door panels of these refrigerators may fall off automatically during use. Sharp said that the recalled refrigerator models all start with "SJ", and Sharp will replace these refrigerators for free. According to relevant sources, there have been four reports of injury accidents so far, including a serious injury accident in which a refrigerator door fell off last June, causing a female consumer’s foot bone fracture.
3. Wuxi Matsushita Refrigerator Co., Ltd. submitted a voluntary recall report to the General Administration of Quality Supervision, Inspection and Quarantine, and decided to voluntarily recall the B20 ~ B26/C23 ~ C29 series refrigerators produced by the company from March 2007 to March 2009, with a total of 29 models (365,574 units). Panasonic’s previous recall announcement revealed that the reason for the recall was that red phosphorus flame retardant was used in the parts (refrigerant control valve) that controlled the refrigerant. In high temperature and high humidity environment, the coil of the refrigerant control valve may be broken, which may lead to the abnormal phenomenon of "the refrigerator is not cold" or "the refrigerator is too cold", and even the bad situation of smoking and burning may occur in severe cases. A few days ago, an expert in the chemical industry, who did not want to be named, revealed in an interview with China Enterprise that "Panasonic’s’ problem refrigerator’ is only the beginning of the product quality problems caused by red phosphorus flame retardant. In the future, in terms of durable electrical and electronic products and control devices, more similar cases will not be ruled out. "
4. The problem that Panasonic refrigerator recall line, which has been a headache for consumers, can’t get through has not been improved obviously. Yesterday, I called two recall hotlines many times, and the results are still the same. One of them was lucky enough to talk to the operator, but the other party failed to accept it on the grounds of "line problem, inaudible". Yesterday afternoon, I called the Panasonic refrigerator recall hotline 4006560095 and 8008036118 several times with my mobile phone and landline. The situation that these two telephones could not be connected before was slightly improved. About half of the calls can enter the voice prompt interface of Panasonic, but when the automatic voice prompts "Please press 1 for consultation service, press 2 for maintenance service, and press 3 for complaint suggestion", no matter which button is selected, it is basically a long musical wait and prompts "Now". This shows that Panasonic may have begun to increase the number of telephone lines, but the number of operators is still obviously insufficient. Yesterday, there was only one "lucky" call to the operator, but after the reporter repeated what he wanted to consult twice, the operator said that he could not explain the problem because of the line problem. During the call, the reporter also obviously felt that the voice on the other side of the phone was quite noisy. Some consumers have suggested that since it is difficult to get through the phone because there are too many consumers who make centralized calls, Panasonic can increase the answering time of operators and divert traffic while increasing telephone lines. It is understood that the current working hours of these two telephones are from 8: 30 am to 8: 30 pm.If it is changed to a 24-hour manned telephone, the difficult situation may be improved.
-Introduction is life xici.
Although the recall system of home appliances is still in the publicity stage, some home appliance enterprises have begun to take the initiative to take responsibility for defective products. Yesterday, Matsushita Electric (China) official website issued an announcement, announcing that some models of refrigerators produced from March 2007 to March 2009 would take the initiative to carry out free on-site inspection and parts replacement due to possible abnormal performance. It is reported that this is the first time that the home appliance industry initiated an active recall of its product defects. The recall involved more than 360,000 products nationwide.
-Netease News
